DMV Public Information Officer

The work we do matters!

Hiring Agency:

Motor Vehicles - Agency 24

Location:

Lincoln NE

Hiring Rate:

$26.005

Job Posting:

JR2026- DMV Public Information Officer (Open)

Applications No Longer Accepted On (If no date is displayed job is posted as open until closed):

0

Job Description:

As the DMV Marketing & Communications Specialist III you will have the opportunity to help build and lead an agency-wide communications and marketing program. This is not a position where every day looks the same. One day you may be developing a statewide campaign encouraging customers to use online services; the next you may be preparing executive messaging working with the media creating content for a major service change or helping launch a new DMV initiative.

If you enjoy taking complex information and making it understandable finding creative ways to reach customers working on projects with statewide impact and seeing the results of your work this may be the position for you.

Government communications doesnt have to be boring and neither does working at the DMV.

This position offers the chance to help redefine how the Nebraska DMV communicates with its customers and tells its story. Youll work on projects with statewide visibility have the opportunity to bring new ideas to the table and see your work translate into better information and better service for Nebraskans.

If youre looking for a communications position where you can create innovate problem-solve and make an impact wed like to hear from you.

Look at what we have to offer!

13 paid holidays
Vacation and sick leave that begin accruing immediately
Military leave
156% (thats not a typo!) state-matched retirement
Tuition reimbursement
Employee assistance program
79% employer paid health insurance plans
Dental and vision insurance plans
Employer-paid $20000 life insurance policy
Public Service Loan Forgiveness Program (PSLF) through the Federal government
Wide variety and availability of career advancement as the largest and most diverse employer in the State
Opportunity to be part of meaningful work and make a difference through public service
Training and Development based on your career aspirations
Fun inviting teammates
A safe and secure environment

At the State we stand by our core values of treating others with dignity and respect acting ethically in all situations and creating an environment where our customer is our top priority. Apply to join our team today!

Job Duties: Develop and direct the agency-wide marketing and communications strategy. Establish long-term communications objectives branding standards messaging priorities and marketing plans supporting all DMV divisions. Advise executive leadership regarding communications strategy and public perception. Plan and execute communications for major agency modernization initiatives. Develop communication plans educational materials public information campaigns stakeholder outreach and implementation strategies supporting driver license modernization regional service center implementation print-on-demand license plates and registrations and other major initiatives. Coordinate messaging across agency divisions and external partners. Develop and manage statewide customer education and marketing campaigns. Promote appointment scheduling online services customer self-service options fraud prevention REALID driver licensing requirements and other agency initiatives utilizing digital print social media earned media and community outreach. Evaluate campaign effectiveness and adjust strategies accordingly. Serve as the agencys primary communications and media relations professional. Develop press releases speeches presentations executive messaging crisis communications media responses and public information materials. Serve as agency spokesperson when appropriate and advise executive leadership regarding communications strategy. Manage agency marketing resources and communication projects. Develop and monitor marketing budgets; negotiate advertising and promotional services; coordinate contracted communication services; establish communication priorities; ensure consistent branding and messaging across all communication platforms. Evaluate communication effectiveness and provide executive consultation. Analyze communication metrics customer engagement website usage online service utilization appointment participation and campaign effectiveness. Recommend improvements to agency leadership that increase customer awareness improve service delivery and reduce operational costs. Other duties as assigned and within the scope of the classification.

Requirements / Qualifications

Minimum Qualifications:Bachelors degree in journalism communications marketing public relations advertising graphic arts digital media videography or related field and at least three years experience in developing planning and managing public relations/publicity campaigns mass media communication activities public information programs and/or marketing/promotional campaigns. Required experience may substitute for the education on a year for year basis.

Other: Regular and reliable attendance required.

If youre currently employed by the State of Nebraska please dont apply through this external career site. Instead log in to Workday and open the Jobs Hub - Internal Apply app from your home landing page. You can access Workday anytime through the Link web page: offer a comprehensive package of pay benefits paid time off retirement and professional development opportunities to help you get the most out of your career and life. Your paycheck is just part of your total compensation.

Check out all that the State of Nebraska has to offer! Benefit eligibility may vary by position agency and employment status. For more information on benefits please visit: Opportunity Statement

The State of Nebraska values our teammates as well as a supportive environment that strives to promote diversity inclusion and belonging. We recruit hire train and promote in all job classifications and at all levels without regard to race color religion sex. age national origin disability marital status or genetics.