Director, Strategy Planning

At SimpsonScarborough we spend our days building brands that endure inspire and elevate the all-important work of colleges and universities in shaping our future. Recognized as a leader in the higher education marketing industry we are a fully remote team of approximately 70 employees working coast to coast.

Were looking for a Director Strategy Planning to lead the development of integrated brand marketing content and media strategies that help colleges and universities navigate complexity clarify positioning and move audiences to action. This role requires a balance of strategic thinking analytical rigor and strong facilitation skillsconnecting research insight storytelling and institutional priorities into strategies that are clear actionable and built to drive results.

The Director Strategy Planning partners closely with clients and cross-functional teams to define problems uncover opportunities and shape the strategic direction of high-impact initiatives. This role leads the development of audience-informed strategies synthesizes complex information into meaningful insight and ensures recommendations are grounded in both data and real-world application.

What Youll Do

• Lead integrated brand marketing content and paid media strategy development for large-scale and high-impact client engagements.
• Collaborate with internal and client teams at project launch to establish goals priorities timelines milestones and opportunities for cross-functional integration and long-term growth.
• Collect analyze and synthesize primary and secondary research to uncover actionable insights that inform positioning messaging campaign strategy and audience engagement.
• Develop and present strategy deliverables that are clear compelling and actionablehelping clients align around priorities opportunities and paths forward.
• Partner closely with Creative Media Digital Analytics Accounts and PMO teams to ensure strategies are integrated insight-driven and effectively executed across channels.
• Identify opportunities to improve workflows deliverable integration and strategic continuity across projects and teams.
• Build and maintain project documentation strategic frameworks and planning materials that keep stakeholders informed and aligned throughout engagements.

What Were Looking For

• 68 years of experience in marketing advertising branding digital media or strategy-related roles.
• Experience working within a marketing branding or creative agency environment.
• Proven experience developing integrated marketing content and brand strategies across digital social web print and paid channels.
• Strong understanding of audience research messaging strategy marketing planning and campaign development.
• Ability to articulate media strategy concepts and connect paid owned and earned channels into cohesive strategic approaches.
• Excellent verbal written and presentation skills with the ability to communicate complex ideas clearly and persuasively.
• Strong analytical and problem-solving skills with the ability to translate data into insight and direction.
• Exceptional organizational and project management skills with the ability to manage multiple priorities and deadlines in a fast-paced environment.
• Proficiency with research tools project management platforms collaboration software social media management tools and Microsoft Office Suite.
• Comfortable collaborating with remote cross-functional teams nationwide.
• Bachelors degree and/or an equivalent combination of education and relevant experience.

Salary Benefits & Perks

• Salary starts at$105000and will be commensurate with experience
• Comprehensive benefits package including nationwide health dental and vision coverage 401(k) with employer contribution employer-paid life insurance and short-term disability
• Flexible time off (FTO) with additional time-off options including sick volunteer & bereavement leave paid parental leave a day off on your birthday PLUS two agency-wide closures in the summer and winter
• Monthly lifestyle stipend to supplement your routine wellness costs like streaming subscriptions gym or phone/internet costs.

Our Commitment to Inclusion

At SimpsonScarborough we believe diversity equity inclusion and belonging are central to our core values and critical to our long-term success. This work requires consistency intentionality vulnerability and accountability. Through our efforts we strive to make meaningful impact in our work our workplace and our industry.

SimpsonScarborough is an equal opportunity employer. We have a strict anti-harassment policy and a zero-tolerance non-discrimination policy. We welcome applicants of all backgrounds regardless of nationality race religion gender identity veteran status or any other characteristic protected by law.

Questions

For all recruitment-related inquiries please email.

Required Experience:

Director