Director, Paid Search and Social

Starcom is the worlds first standalone media agency a storied innovator that continues to lead the way for many of the worlds best brands.

Starcom has long been the professional birthplace and proving ground for marketing leaders CEOs CMOs sales leaders and technology pioneers and we continue to drive the industry with peerless talent and relentless innovation.

From the start weve known that achieving growth for our clients requires understanding and connecting with real people where they live and work in ways they value.

In an AI era we remain Guided By Humanity a phrase that describes our foundational belief that human expertise must remain in the drivers seat supported by the best processes and technology.

With our proprietary capabilities and Publicis Medias industry-leading resources and clout we create ideas that move people and drive transformative business outcomes for brands.

The Director Paid Social and Search is a performance media leader responsible for setting the strategic vision and driving business impact across clients paid search and paid social programs. This role owns endtoend strategy performance and financial stewardship across search and social while serving as a client advisor and people leader.

You will guide teams through an evolving performance media landscapeshaping innovation championing best practices and ensuring search and social are fully integrated into holistic media strategies. This role balances strategic leadership operational excellence talent development and accountability for business results.

• Lead motivate and develop highperforming paid search and paid social teams ensuring campaigns meet or exceed performance financial and quality goals
• Own paid search and paid social strategy across platforms aligning activation and optimization to broader brand and business objectives
• Serve as a trusted senior advisor to clients and internal stakeholders fostering strong longterm relationships
• Define success frameworks including KPIs measurement approaches testing methodologies and optimization strategies across search and social
• Guide teams in applying advanced optimization techniques platform automation and AIenabled tools with sound strategic judgment
• Champion the value of performance media by educating clients and internal teams on platform innovation emerging capabilities and industry best practices
• Deliver clear compelling presentations that communicate strategy insights performance results and forwardlooking opportunities
• Own financial management for assigned accounts including forecasting staffing plans and overall account health
• Partner closely with crosschannel leaders (analytics programmatic paid social search and broader media teams) to deliver integrated solutions
• Establish and reinforce best practices quality assurance standards and scalable processes across search and social operations
• Develop a deep understanding of clients businesses categories and objectives to proactively shape strategic recommendations
• Drive thought leadership on emerging trends technologies and responsible AI usage to enhance performance insights and operational efficiency
• Foster a culture of collaboration curiosity creativity and continuous learning across teams
• Coach mentor and develop talent through training feedback and performance management

• 7 years of experience in performance marketing paid search paid social or digital media with increasing responsibility
• 4 years of people management experience including leading managers and senior practitioners

• Proven experience driving results across brand and performance objectives using paid search and paid social
• Deep understanding of paid search and social platforms optimization methodologies and measurement frameworks
• Strong analytical and strategic thinking skills with the ability to translate complex data into actionable insights
• Executivelevel presence with comfort presenting to and influencing senior client stakeholders
• Demonstrated ability to lead through complexity while balancing strategic vision and operational detail

• Proficiency in Microsoft Office Suite with advanced Excel skills (e.g. formulas pivot tables data analysis)
• Bachelors degree preferred

Starcom is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race color ethnicity religion creed sex sexual orientation gender gender identity gender expression pregnancy childbirth and related medical conditions national origin ancestry citizenship status age disability medical condition as defined by applicable state law genetic information marital status military service and veteran status or any other characteristic protected by applicable federal state or local laws and ordinances.

The Power of One starts with our people! To do powerful things we offer powerful resources. Our best-in-class wellness and benefits offerings include:

• Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption Surrogacy and Fertility
• Monetary assistance and support for pet adoption
• Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
• Tuition Assistance
• Paid time off that includes Flexible Time off Vacation Annual Sick Days Volunteer Days Holiday and Identity days and more
• Matching Gifts programs
• Flexible working arrangements
• Work Your World Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
• Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to U.S. based employees are reviewed on an annual basis and are governed by the terms of the applicable plan documents.

If you require accommodation or assistance with the application or onboarding process specifically please contact

All your information will be kept confidential according to EEO guidelines.