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Director of Marketing
Job Location:
Job Location:
Indianapolis, IN - USA
Monthly Salary:
Not provided by the employer
Monthly Salary:
Posted:
11 September 2026 (4 days ago)
Posted:
Application Deadline:
9 December 2026
Application Deadline:
Vacancies:
1 Vacancy
Vacancies:
Job Summary
Company Overview:
Guidon Design is a Service-Disabled Veteran-Owned Small Business. We are a leader in sustainable ArchitectureEngineering. As multidisciplinary designers we collaborate to develop creative cost-effective and sustainable solutions that help meet our clients goals. Our services include Architecture Interior Design Sustainability Consulting & Designing Civil Engineering Structural Engineering Mechanical Engineering Electrical Engineering and Plumbing Design. Project types include healthcare government housing federal and education facilities. We elevate our communities through the design and development of our projects. Our reputation for design excellence is created by our ability to solve complex challenges with clear solutions while being responsive to how the space will impact people and their communities. We exist to improve lives and empower people!
Throughout your time with Guidon you will be provided with the opportunity for hands-on experience in your area of our dynamic energetic and fast-paced office environment you will work right alongside our company leaders to gain valuable knowledge on complex meaningful and impactful projects.
Guidon Design is a Service-Disabled Veteran-Owned Small Business. We are a leader in sustainable ArchitectureEngineering. As multidisciplinary designers we collaborate to develop creative cost-effective and sustainable solutions that help meet our clients goals. Our services include Architecture Interior Design Sustainability Consulting & Designing Civil Engineering Structural Engineering Mechanical Engineering Electrical Engineering and Plumbing Design. Project types include healthcare government housing federal and education facilities. We elevate our communities through the design and development of our projects. Our reputation for design excellence is created by our ability to solve complex challenges with clear solutions while being responsive to how the space will impact people and their communities. We exist to improve lives and empower people!
Throughout your time with Guidon you will be provided with the opportunity for hands-on experience in your area of our dynamic energetic and fast-paced office environment you will work right alongside our company leaders to gain valuable knowledge on complex meaningful and impactful projects.
Primary Purpose:
The Director of Marketing is accountable for the strategy performance systems and continuous improvement of Guidons marketing function. The role leads brand strategy market visibility pursuit excellence marketing technology and organizational capability development while partnering with Market Leaders Practice Leaders Business Development and Operations to advance firm growth objectives. The Director establishes the marketing frameworks tools resources and standards that enable consistent brand stewardship effective pursuits meaningful client engagement and scalable growth across all markets.
Qualifications:
- Bachelors degree in Marketing Communications
- Business or related field.
- 12 years of progressive marketing experience including leadership responsibilities.
- Experience developing and executing marketing strategies brand initiatives and growth programs.
- Experience managing CRM platforms marketing technology reporting and analytics.
- Demonstrated success partnering with business leaders to support growth initiatives and pursuit success.
- A/E/C professional services or relationship-based B2B marketing experience preferred.
Skills / Qualities:
- Strategic thinker who connects marketing initiatives to business goals.
- Strong business acumen and growth mindset.
- Collaborative leader who builds trusted partnerships across the organization.
- Effective storyteller capable of translating technical expertise and project outcomes into compelling narratives.
- Data-driven decision maker who uses reporting and analytics to guide strategy.
- Strong written and verbal communication skills.
- Proactive solutions-oriented and adaptable.
- Ability to develop people processes and organizational capability.
Responsibilities:
- Marketing Strategy Brand Leadership
- Develop and lead Guidons annual marketing strategy marketing plan and budget.
- Establish and maintain brand positioning messaging visual standards and storytelling frameworks.
- Increase market visibility and strengthen Guidons reputation across target markets and industries.
- Lead market research competitive analysis and client insight initiatives to inform strategic decisions.
- Ensure alignment between marketing efforts market growth plans and firmwide strategic priorities.
- Pursuit Excellence & Growth Enablement:
- Partner with Market Leaders Business Development and pursuit teams to improve pursuit strategy differentiation and win planning.
- Establish standards tools processes and best practices supporting qualifications proposals interviews and presentations.
- Maintain content libraries project stories resumes case studies and differentiators that support pursuit readiness.
- Develop organizational capabilities in strategic storytelling client-focused communications and interview preparation.
- Support strategic pursuits through market intelligence messaging thought leadership and pursuit planning initiatives.
- Analyze pursuit outcomes and client feedback to improve positioning messaging and pursuit effectiveness.
- Marketing Systems & CRM:
- Own the strategy governance and effectiveness of Guidons marketing technology and CRM systems.
- Establish data standards reporting expectations dashboards and performance measures.
- Measure marketings contribution to market visibility client engagement pursuit effectiveness and business growth.
- Evaluate and improve marketing processes workflows and tools to increase efficiency and scalability.
- Leverage data and analytics to support informed decision-making and continuous improvement.
- Team Leadership:
- Lead and develop the Marketing Manager and marketing team through coaching performance management and professional development.
- Establish clear priorities accountability and performance expectations.
- Build a proactive strategic and growth-oriented marketing culture.
- Identify future marketing capabilities resources and organizational structures needed to support firm growth.
- Foster collaboration across Marketing Business Development Operations and Market Leadership teams.
Evaluation Metrics:
- Wash the Dishes
- Steps in where needed to support strategic pursuits marketing initiatives and business priorities.
- Balances strategic leadership with a willingness to contribute directly when necessary.
- Supports a culture of shared ownership and collaboration across the firm.
- Lead Through Listening
- Seeks input from Market Leaders Practice Leaders Business Development Operations clients and team members.
- Translates feedback and market insights into meaningful marketing priorities and actions.
- Creates an environment where ideas lessons learned and innovation are encouraged.
- Solve Problems Proactively
- Anticipates marketing pursuit brand CRM and resource needs before they become barriers to growth.
- Uses data market intelligence pursuit outcomes and business insights to identify improvement opportunities and implement solutions.
- Continuously improves marketing systems processes content resources and pursuit readiness.
- Follow-Up on Commitments
- Delivers on marketing priorities strategic initiatives and organizational commitments.
- Creates visibility into priorities performance risks and resource needs.
- Holds the marketing team accountable for execution ownership and results.
- Build Organizational Capability
- Develops the people systems tools and processes that strengthen Guidons marketing and pursuit capabilities.
- Coaches team members and builds future marketing leadership capacity.
- Creates scalable infrastructure that supports long-term growth and organizational success.
Guidons Core Behaviors:
- Wash the Dishes
- Do the small stuff. This mantra has guided our behaviors since our inception when literal dishes were the responsibility of everyone in the office. Helping one another permeates all areas of our culture.
- Follow-Up on Commitments
- Do what you say. Keeping our word is not only important externally but internally as well. Commitments are made to ourselves each other and our clients. Whether it be in professional development goals annual firm updates or project kick-off meetings following through is all about maintaining a culture of accountability.
- Solve Problems Proactively
- Come with solutions. Identifying a problem is crucial but engaging the problem with potential solutions is even better. We tackle issues head on and take ownership leading the charge toward a resolution.
- Lead Through Listening
- Listen first talk second. This is a guiding principle in how we interact with each other and our clients. It prioritizes empathy and assumes nothing.
Professional Development Technical Education & Training:
- Establish annual education and training plans and goals for self.
- Meet or exceed professional standards of work.
- Actively pursue personal continuing education.
Required Experience:
Director
About Company
Sustainable Architecture + Engineering: Guidon improves lives and empowers people through dynamic and collaborative architecture, engineering, and design. Based in Indianapolis, we are a Service-Disabled Veteran-Owned Small Business.
