Director, Digital Brand Marketing & AI strategy

Bring more to life.

At Danaher our work saves lives. And each of us plays a part. Fueled by our culture of continuous improvement we turn ideas into impact innovating at the speed of life.

Our 60000 associates work across the globe at more than 15 unique businesses within life sciences diagnostics and biotechnology.

Are you ready to accelerate your potential and make a real difference At Danaher you can build an incredible career at a leading science and technology company where were committed to hiring and developing from within. Youll thrive in a culture of belonging where you and your unique viewpoint matter.

Learn about theDanaher Business Systemwhich makes everything possible.

TheDirector Digital Brand Marketing & AI strategyis responsible for translating our global brand strategy into a high-performing digital experience across every channel while embedding AI into how we create distribute and optimize content at scale. This is not a traditional digital marketing is a builder-operator role for someone who can architect modern AI-powered digital strategiesandexecute them with speed precision and measurable will sit at the intersection of brand and business growth.

This position reports to the VPCorporate Brand and Marketing Strategy and is part of the Danaher Corporate Communications team located ineither ourWashingtonDCor Boston Seaport office as a fullyon-site role.

In this role you will have the opportunity to:

1. Activate the Danaher Brand Across the Global Digital Ecosystem

• Lead end-to-end strategy and execution across all digital channels including:

• Corporate website and ecosystem

• SEO/SEM and performance marketing

• Organic and paid social (LinkedIn YouTube emerging platforms)

• CRM and lifecycle marketing

• Content platforms and digital storytelling hubs

• Translate global brand strategy into digitally native experiences that drive awareness engagement and measurable business impact

• Ensure consistency with flexibilitymaintainingbrand integrity while enablingOpCosto localize for relevance

2. Embed AI Into the Core of Enterprise Brand Marketing

• Act as the embedded AI champion within Corporate Brand Marketing

• Partner closely with data science IT and external partners to:

• Deploy AI-enabled content creation and personalization

• Optimizemedia targeting and conversion through machine learning

• Scale insights through predictive analytics and automation

• Identifyand pilot next-generation capabilities (generative AI dynamic content assembly intelligent workflows)

• Build repeatable frameworks that embed AI into how weoperatenot just what we test

3. Build and Orchestrate Global Content That Drives Growth

• Lead the development and execution of an integrated global digital content and storytelling funnel

• Ensurealignment across CorporateOpCos and regions - connecting brand to commercial outcomes

• Drive full-funnel Brand performance

• Create modular scalable content systems that can flex and scale

Danaher Business System (DBS) Discipline

• Establish clear KPIs

• Build and manage dashboards to track performance

• Use DBS tools to continuously improve speed quality and effectiveness

• Turndata into action - rapidly iterating and scaling

5. Balance Strategy Execution

• Move seamlessly between:

• Strategic design (architecting global frameworks)

• Hands-on execution (launchingoptimizingchannels)

• Act with urgency and agility prioritizing what drives the most impact

The essential requirements of the job include:

• 812 years in digital marketing growth or brand activation roles

• Proven experience managingglobal multi-channel digital ecosystems

• Strong understanding of:

• Expertise in brand strategy storytelling and performance marketing (SEO/SEM/AEO).

• Data-driven marketer skilled in AI-enabled marketing analytics measurement and agile optimization.

• Proven success navigating complex matrixed organizations preferably in B2B or life sciences.

• Ability to translate marketing investments into measurable business growth customer engagement and commercial impact.

Travel Motor Vehicle Record & Physical/Environment Requirements:

• Ability to travel up to 15% to other Danaher sites and conferences with some international travel

It would be a plus if you also possess previous experience in:

• Developing and/or leading a cohesive high-performing global digital ecosystem aligned to brand strategy

• AI embedded into core workflows unlocking speed personalization and scale

• Measurable and proven impact on brand strength

Danaher offers a broad array of comprehensive competitive benefit programs that add value to our lives. Whether its a health care program or paid time off our programs contribute to life beyond the job. Check out our benefits atDanaher Benefits Info.

The annual salary range for this role is$160000 - $195000. This is the range that we in good faith believe is the range of possible compensation for this role at the time of this posting. This range may be modified in the future.

This job is also eligible for bonus/incentive pay.

We offer comprehensive package of benefits including paid time off medical/dental/vision insurance and 401(k) to eligible employees.

Note: No amount of payis considered to bewages or compensation until such amount is earned vested and determinable. The amount and availability of any bonus commission benefits or any other form of compensation and benefits that are allocable to a particular employee remains in the Companys sole discretion unless and until paid and may be modified at the Companys sole discretion consistent with the law.