Director, Commercial Sales

Reporting to the VP Commercial Acquisition & Retention the Director of Commercial Sales is responsible for leading the U.S. sales organization and delivering profitable sustainable growth through new customer acquisition market-share expansion and disciplined sales execution. Leading six sales teams across the U.S. business the Director will establish a high-performance sales culture focused on identifying and capturing high-value growth opportunities increasing competitive wins improving sales productivity and consistently delivering against acquisition volume and margin targets. This leader will translate the companys commercial strategy into clear market-level priorities and ensure sales teams have the leadership coaching tools pipeline discipline and accountability required to win in the marketplace and accelerate organic growth. What youll do: Sales Leadership & Growth Lead coach develop and hold accountable six sales teams responsible for new customer acquisition and market-share growth. Develop and execute the U.S. sales strategy with a clear focus on profitable organic growth and competitive takeaways. Establish clear acquisition volume revenue margin pipeline and market-share objectives across each sales team and market. Create a consistent operating rhythm that converts strategy into measurable field-level executive-level relationships with strategic customers prospects industry partners and key market stakeholders to create new growth opportunities and strengthen Superiors position in priority markets Champion Superior Propanes safety culture and ensure commercial practices align with company policies regulatory requirements industry standards and the highest standards of business integrity. Customer Acquisition & Market-Share Expansion Build a strong acquisition-first sales culture that proactively targets competitive accounts and underserved market opportunities. Increase commercial intensity around prospecting opportunity creation competitive displacement and closingPersonally engage in significant strategic opportunities and help teams successfully navigate complex or high-value customer acquisitionsSales Performance & Execution Establish consistent KPIs and performance expectations across the U.S. sales organization. Use data and market insights to identify performance gaps emerging opportunities and areas requiring intervention. Drive rigorous CRM adoption (Salesforce) pipeline visibility forecasting accuracy and sales activity management. People & Organizational Leadership Build develop and retain a high-performing team of sales leaders and sales professionals. Create a culture characterized by ambition accountability customer focus speed collaboration and a strong will to win. Cross-Functional Leadership Partner closely with Operations Delivery/Service Pricing Marketing Finance Customer Experience and other commercial functions to remove barriers to new commercial initiatives and go-to-market strategies that expand the companys addressable market. What you bring: Bachelors degree in Business Marketing or related discipline preferred or equivalent combination of education and experience. 10 years of progressive sales and commercial leadership experience including significant experience leading multi-market or geographically dispersed sales organizations. Demonstrated track record of delivering substantial new customer acquisition and market-share growth. Experience operating in a competitive field-based B2B sales environment Proven ability to lead leaders and build high-performing sales teams. Strong experience developing and executing regional or national sales strategies. Legal Authorization to work in the US is required. We will not sponsor individuals for employment visas now or in the future for this job opening. Work Location:Preference is for candidates to be within proximity to our Regional footprint across the Eastern portion of US. However we recognize that the right talent can thrive from anywhere. Candidates outside the Eastern portion of the US will be considered for the right expected annual base salary range for this role is $150000-$190000 a year. This position is also eligible for a monthly commission plan with a bridge build-up period. This position may be eligible for other annual bonus payout note the compensation information shown above is a general guideline only. Salaries are based upon candidate skills experience and qualifications geographical location as well as market and business at Superior Plus Propane we are an equal opportunity employer committed to the inclusion and accommodation of all individuals we welcome all qualified candidates to apply. If you have an accommodation need during the recruitment & selection process we encourage you to connect with us at to let us know how we can enhance your experience.