Digital News Content Creator Wfsb

About Gray Media:

Today we are a growing multimedia company headquartered in Atlanta Georgia. We are the nations largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first- and/or second-highest-rated television station in average all-day ratings across 116 such markets measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group with 47 markets and Gray Digital Media a full-service digital agency offering national and local clients digital marketing strategies and the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports Tupelo Media Group and PowerNation Studios as well as studio production facilities Assembly Atlanta and Third Rail Studios.

About WFSB:

WFSB Channel 3 Eyewitness News is everywhere. Were Connecticuts #1 source for the latest weather including Connecticuts only LIVE Doppler radar breaking news traffic and all the info you need to make it through your day

Job Summary/Description:

WFSB is looking for a driven self-starting Digital News Content Creator to join our newsroom team. This is primarily a field-based short-form video role but make no mistake we are looking for a journalist first. We want someone who lives and breathes TikTok Reels and YouTube Shorts and brings the same editorial standards and storytelling instincts to digital that we expect in our broadcast newsroom.

The right candidate doesnt wait to be told what to do; theyre already out the door camera in hand chasing the story. Creativity and innovation are essential to this role. We want someone who is constantly thinking of new ways to tell local stories experiment with formats and push our digital presence forward.

The core of this job is developing shooting and publishing multiple vertical short-form videos every day finding viral-worthy local stories getting out in the field to shoot them and turning them around quickly for our digital audiences. The ideal candidate can act independently on news tips confirm information with officials craft engaging headlines and posts and support breaking news coverage across platforms. This position will also fill in on weekends nights and holidays as needed.

Duties/Responsibilities include but are not limited to:

What Youll Primarily Do:
Develop story ideas with viral and social media potential you pitch you produce you publish
Go out in the field and shoot vertical video optimized for TikTok Instagram Reels and YouTube Shorts
Produce and post multiple short-form videos throughout the day every day
Apply strong journalistic standards verify facts confirm information with officials and report with accuracy and integrity
Bring creativity and innovation to every story experiment with formats styles and approaches to digital storytelling
Identify trending topics and local stories that resonate with digital audiences
Act independently on news tips and confirm information with officials
Craft engaging headlines captions and posts that drive views and engagement
Support breaking news coverage across all platforms
Fill in on weekends nights and holidays as needed

Additional Responsibilities:
Plan and edit video as assigned for WFSBs various digital platforms
Create custom social media graphics for WFSBs various digital platforms
Cut video from TV newscasts for use in articles on & YouTube
Monitor WFSB programming for compelling video that can be featured on our digital platforms
Communicate and collaborate as part of a team in the newsroom
Post content to social media

Qualifications/Requirements:

Requirements:
A journalist at heart strong news judgment editorial integrity and a commitment to accuracy
Proven ability to shoot and edit vertical video for TikTok Instagram Reels and YouTube Shorts
A self-starter mentality you identify stories go get them and post without being asked
Creative and innovative thinker who is always looking for fresh ways to tell stories and engage audiences
High daily output mindset comfortable producing several short-form videos per day
Knowledge of nonlinear video editing and graphic design specifically for social media platforms
Proficiency with platforms including TikTok YouTube Facebook and Instagram
Ability to edit news stories in various formats for various digital platforms
Strong communication and teamwork skills in a fast-paced newsroom environment
Ability to work independently verify information and make sound editorial decisions
Flexibility to work nights weekends and holidays as needed

If you feel youre qualified and want to work with a great group of people go to you may type in the job title station call letters or click on apply now upload your resume cover letter and references

(Current employees who are interested in this position can apply through theGray-TV UltiPro self-service portal)

WFSB-TV/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race color religion sex national origin age disability or addition to federal law requirements Gray Media complies with applicable state and local laws governing nondiscrimination in employment at every location where the company has facilities. This policy applies to all terms and conditions of employment including recruiting hiring placement promotion termination layoff recall transfer leaves of absence compensation and training.

Gray Media expressly prohibits any form of workplace harassment based on race color religion gender sexual orientation gender identity or expression national origin age genetic information disability or veteran status. Improper interference with the ability of Grays employees to perform their job duties may result in discipline up to and including discharge.