Deposit Marketing Strategy Product, Senior Associate

Help shape the future of Deposits 2.0 at JPMorganChase. Join a dynamic team focused on transforming deposit products and customer experiences through innovative strategies data-driven insights and cross-functional collaboration. Your contributions will directly influence product growth customer acquisition engagement and the successful delivery of strategic initiatives across Consumer Banking. Based on the standard PPMS03 Sr Product Associate framework.

As a Senior Product Associate within the Deposits 2.0 Product Acceleration team you will support product strategy execution and optimization initiatives that enhance customer acquisition engagement and product performance. Working closely with Product Managers Marketing Analytics Digital and Technology partners you will leverage customer insights performance data and market research to identify growth opportunities and drive strategic initiatives. You will play a key role in coordinating cross-functional efforts supporting product launches measuring business outcomes and ensuring successful execution of customer-focused solutions.

• Partner with Product Managers to support the development and execution of product growth strategies and customer engagement initiatives.
• Conduct customer competitive and market research to identify opportunities that inform product and marketing decisions.
• Support the creation and management of product roadmaps business requirements user stories and strategic initiatives.
• Analyze product campaign and customer performance metrics to identify trends risks and optimization opportunities.
• Collaborate with Marketing Analytics Digital Technology and Operations teams to support delivery of product initiatives.
• Assist in the development of business cases presentations and recommendations for senior stakeholders.
• Support campaign planning and execution by coordinating timelines dependencies risks and stakeholder communications.
• Monitor and maintain KPI dashboards scorecards and reporting to track product and marketing performance.
• Gather and document business requirements customer feedback and operational considerations to support product enhancements.
• Participate in Agile ceremonies and support the prioritization and management of product backlogs.
• Contribute to continuous improvement efforts that enhance product performance customer experience and operational efficiency.

• 3 years of experience in product management product strategy marketing retail banking consulting or a related field.
• Working knowledge of the product development lifecycle including discovery requirements gathering and delivery.
• Strong analytical and problem-solving skills with the ability to synthesize information into actionable insights.
• Experience analyzing business customer or performance data to support decision-making.
• Demonstrated ability to manage multiple priorities in a fast-paced environment.
• Strong written and verbal communication skills including presentation development and stakeholder engagement.
• Experience collaborating across cross-functional teams to deliver strategic initiatives.
• Proficiency in Excel PowerPoint Word Teams and related productivity tools.
• Highly organized with strong attention to detail and execution discipline.
• Self-starter with the ability to work independently while maintaining strong partnership across teams.

• Experience within consumer banking deposits payments or financial services.
• Familiarity with customer acquisition engagement lifecycle marketing or product growth strategies.
• Experience supporting product launches go-to-market initiatives or large-scale strategic programs.
• Knowledge of Agile methodologies and product management practices.
• Experience building dashboards performance reports or executive-level presentations.
• Exposure to data analytics customer segmentation or digital channel optimization.
• Demonstrated success working in a highly matrixed organization with diverse stakeholders.