Data Management Specialist

Job Title: Data Management Specialist - Hybrid
Duration (Contract): 12 Months
Client Location: - Atlanta GA 30346

Location Preference: Hybrid

Job Description:

As a Data Management Specialist you will execute on the all-critical data points available to effectively execute data driven marketing. The primary contributions of a Specialist Data Management comprise of supporting a best-in-class data management team handling audience requests and translation of audience insights into meaningful business planning.

Key Accountabilities:

• Responsible for the executional operations of Clients Global offline match partner LiveRamp and customer data management platform Salesforce; Includes fulfillment of all audience requests for use in Paid Media and other channels as needed
• Work collaboratively with the IT Product and Customer Data team in the management of data flow into MarTech partners like LiveRamp understands and sets paid media audience strategy globally
• Work to ensure data privacy compliance and avoid negligent use of data within Client
• Analyzing audiences for target segmentation brand persona development and performance

Required Skills Experiences Education and Competencies:

• Bachelors degree in marketing or related field
• 3 years in digital marketing data management or experience working with an advertising agency
• Supplier side experience is a definite plus as is working knowledge of first party data LiveRamp SalesForce Ad Studio and/or 3rd party data providers
• Looking for candidate with knowledge of AI to reenvision the program and optimizing the use of AI
• Knowledge of digital media and audience segmentation
• Supplier side experience
• Organized Analytical Proactive Ability to Prioritize Strong Attention to Detail
• Word Excel PowerPoint

The hourly range for roles of this nature are $50.00 to $70.00/hr. Rates are heavily dependent on skills experience location and industry.

cyberThink is an Equal Opportunity Employer.