CVP, Category Strategy & Insights

Customer Vice President Category Leadership Walmart

Position Summary

The Customer Vice President Category Leadership serves as the senior category and strategic advisory leader for the Walmart business. This executive is responsible for driving category growth and strengthening the WalmartKraft Heinz partnership by translating consumer shopper marketplace and operational insights into actionable business strategies.

As a trusted advisor to Walmart leadership and an influential leader within Kraft Heinz this role shapes category strategy drives fact-based decision making and connects enterprise capabilities to customer opportunities. The Customer Vice President serves as the voice of the shopper category and marketplace while helping Walmart and Kraft Heinz win together in a rapidly evolving retail environment.

Key Accountabilities

Category Strategy & Advisory

• Lead category growth strategies that create value for Walmart shoppers and Kraft Heinz.
• Serve as the senior category advisor to Walmart merchants and leadership teams.
• Influence decisions related to assortment merchandising pricing promotion innovation and portfolio strategy.
• Identify emerging trends risks and growth opportunities that shape future category performance.

Customer Partnership & Influence

• Build trusted executive relationships across Walmart.
• Position Kraft Heinz as a strategic category partner and thought leader.
• Lead customer-facing strategic planning category reviews and growth initiatives.
• Influence customer decisions through fact-based recommendations and category expertise.

Retail Intelligence & Data Strategy

• Lead the integration of shopper consumer category operational and marketplace insights to drive business growth.
• Champion the use of advanced analytics and Walmarts data ecosystem including Scintilla to identify opportunities and improve decision making.
• Translate complex data into clear business implications and strategic actions.

Local Market & Shopper Leadership

• Drive localized category recommendations that improve shopper relevance and category performance.
• Leverage store-level market-level and regional insights to identify growth opportunities.
• Ensure category strategies reflect evolving shopper needs demographics and economic conditions.

Retail Transformation & Future Store Strategy

• Partner with Walmarts merchandising store planning retail design and operations teams to support store remodels new store openings and future retail concepts.
• Influence category strategies that enhance shopper experience space productivity and omnichannel integration.
• Help shape how categories win within Walmarts evolving retail environment.

Enterprise Leadership & Connectivity

• Serve as the strategic connector between Walmart and Kraft Heinz.
• Mobilize expertise across Business Units (BUs) Business Unit Sales Strategy (BUSS) Revenue Growth Management Insights Supply Chain Operations Innovation Marketing and Analytics.
• Ensure customer strategies leverage the full capabilities of the enterprise.
• Foster cross-functional collaboration that accelerates growth and execution.

Team Leadership

• Lead and develop a high-performing Category Leadership organization.
• Build capabilities in category strategy advisory retail intelligence and shopper insights.
• Create a culture of collaboration innovation and continuous improvement.

Success Measures

• Walmart revenue and share growth
• Category growth versus market
• Strength of customer relationships and influence
• Adoption of strategic recommendations
• Impact of local market and shopper insights
• Utilization of Scintilla and advanced analytics
• Effectiveness of cross-functional collaboration
• Team capability and talent development

Qualifications

• 15 years of progressive leadership experience in Category Leadership Customer Strategy Retail Intelligence Shopper Insights Sales Strategy or Consumer Analytics.
• Deep expertise working with Walmart and omnichannel retail environments.
• Proven ability to influence executive stakeholders and lead enterprise-wide initiatives.
• Strong strategic analytical commercial and leadership capabilities.
• Exceptional communication storytelling and executive presence.

Leadership Profile

The Customer Vice President Category Leadership is a strategic business leader who combines category expertise shopper understanding retail intelligence and enterprise influence to drive growth for Walmart and Kraft Heinz. This leader is recognized as a trusted advisor enterprise connector and catalyst for category growth across the Walmart ecosystem

Our Total Rewards philosophy is to provide a meaningful and flexible spectrum of programs that equitably support our diverse workforce and their families and complement Kraft Heinz strategy and values.

New Hire Base Salary Range:

Bonus: This position is eligible for a performance-based bonus as provided by the plan terms and governing documents.

The compensation offered will take into account internal equity and may vary depending on the candidates geographic region job-related knowledge skills and experience among other factors

Long-Term Incentive (LTI): In addition to base salary and bonus this role is eligible for additional compensation in the form of equity.

Benefits: Coverage for employees (and their eligible dependents) through affordable access to healthcare protection and savingfor the future we offer plans tailored to meet you and your familys needs. Coveragefor benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.

Wellbeing: We offer events resources and learning opportunities that inspire aphysical social emotional and financial well-being lifestyle for our employees and their families.

Youll be able to participate in a variety of benefits and wellbeing programs that may vary by role country region union status and other employment status factors for example:

• Physical - Medical Prescription Drug Dental Vision Screenings/Assessments

• Social - Paid Time Off Company Holidays Leave of Absence Flexible Work Arrangements Recognition Training

• Emotional Employee Assistance Program Wellbeing Programs Family Support Programs

• Financial 401kLife Accidental Death & Dismemberment Disability

Location(s)

Kraft Heinz is an Equal Opportunity Employer that prohibits discrimination or harassment of any type. All qualified applicants are considered for employment without regard to race color national origin age sex sexual orientation gender gender identity or expression disability status protected veteran status or any other characteristic protected by law. Applicants who require an accommodation to participate in the job application or hiring process should contact .