Creative Director, Prime Video Shopping

Prime Video Shopping is seeking an experienced Creative Director to own creative art direction for consumer products tied to Amazon MGM Studios intellectual properties and to own product development for a portfolio of licensees. This role sits at the intersection of franchise creative direction licensee product development and creative operations requiring a leader who can set the visual bar for consumer products based on iconic Amazon MGM Studios franchises guide licensees from concept through approval and help evolve how creative work gets done through process and tooling.

As a Creative Director you will own the creative direction for assigned franchises consumer product programs working with internal design teams to build style guides and art packs that set the creative course then disseminating them to a broad base of licensees who use them to build products. Separately you will own product development for an assigned base of licensee partners whose work spans many franchises serving as their creative point of contact from concept through approval. Alongside the rest of the team you will drive operational and tooling improvements to scale creative productivity.
A successful candidate will excel at art direction and design craft thrive on turning early content materials into franchise creative that recruits licensees and enjoy improving the processes that let a small team deliver more. The ideal candidate is resourceful customer-obsessed and able to think and act both strategically and tactically balancing subjective and objective feedback across internal and external stakeholders while consistently raising the design bar.

Candidates should have an in-depth understanding of AI tools Photoshop Illustrator PowerPoint and Figma.

Key job responsibilities
Franchise Creative Art Direction Own and protect the creative bar for assigned intellectual properties. Develop the comprehensive consumer products style guides and asset systems (compositions icons patterns packaging color palettes fonts and layouts) that set the creative direction for a franchise. Translate the earliest content materials (scripts set photography key art) into assets that pitch the franchise to prospective licensees and inspire final consumer products.

Licensee Product Development Own product development for an assigned base of licensee partners. Because partners are assigned by relationship rather than by franchise this base spans many franchises and you serve as their single point of contact from concept through approval. Review and approve product development (PD) submissions against style guides and brand standards onboard new partners to the approval workflow and lead partner presentations and kick-off meetings.

Creative Operations & Process Improvement Work with the rest of the creative team to move from manual creative toward a more scaled operation. Provide art direction for main style guides and art packs produced in partnership with internal designers contribute to the processes that hand routine production to the scaled team and help develop the path to produce direct designs through AI tooling.

Stakeholder Communication Present creative solutions and franchise direction to senior leadership and licensee partners anticipate difficult design questions and defend design decisions with clear rationale. Resolve conflicting feedback across internal and external stakeholders and move decisions forward.

Mentorship & Force Multiplying Mentor and develop others on the team document institutional knowledge and deliver solutions that increase the effectiveness of the group including championing the use of AI technology in creative contexts.

- 8 years of driving compelling creative strategy and execution at an agency or in-house creative team experience
- Bachelors degree

- Knowledge of InDesign Photoshop Illustrator Keynote
- Experience developing cross-functional relationships with product consumer research and marketing teams to develop strategy and consumer insights that drive compelling creative executions
- Experience leading creative development of innovative creative from concept to delivery
- Experience managing creative (internal team of designers copywriters external agencies and freelancers)
- Experience presenting creative concepts effectively to senior executives
- Experience managing multiple projects and meeting aggressive deadlines

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees supervisors and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees supervisors and staff to ensure exceptional customer service; and follow all federal state and local laws and Company policies. Criminal history may have a direct adverse and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above as well as the abilities to adhere to company policies exercise sound judgment effectively manage stress and work safely and respectfully with others exhibit trustworthiness and professionalism and safeguard business operations and the Companys reputation. Pursuant to the Los Angeles County Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.

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The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience qualifications and location. Amazon also offers comprehensive benefits including health insurance (medical dental vision prescription Basic Life & AD&D insurance and option for Supplemental life plans EAP Mental Health Support Medical Advice Line Flexible Spending Accounts Adoption and Surrogacy Reimbursement coverage) 401(k) matching paid time off and parental leave. Learn more about our benefits at CA Culver City - 141000.00 - 190700.00 USD annually