Copywriter

The Copywriter will report to a Marketing Manager and will be responsible for producing engaging accurate product and company marketing content in the ADI voice online and in print. This position requires a high attention to detail strong Voice of Customer and experience with presenting original ideas to leadership that align with business objectives. The copywriter will be a creative sharp dedicated and ambitious individual who wants to make a high impact.

JOB DUTIES:

• Interpret business needs and develop messaging concepts that meet them
• Brainstorm develop and conceptualize new innovative ideas to contribute toward departmental initiatives while maintaining corporate branding in all materials
• Write copy for product launches and campaigns including product descriptions product features and benefits landing pages web banners emails and social posts
• Write copy for marketing collateral including brochures postcards direct mail pieces print and digital ads posters and other marketing support materials
• Edit and proofread marketing and company content
• Learn and understand our companys products services and branding in order to be able to create dynamic marketing pieces
• Learn and understand our current customers and what it takes to market to them effectively
• Communicate with stakeholders on project status and milestones
• Research and comprehend current and developing marketing and communication trends
• Present marketing strategy and completed work to internal team members
• Understand the customer journey brand messaging marketing best practices and brand standards

YOU MUST HAVE:

• 2 years of agency or in-house copywriting experience
• Excellent writing editing and proofreading skills
• Experience with social media marketing and writing email marketing digital advertising print collateral and event marketing.
• Creativity adaptability and the ability to work collaboratively with the creative team and other internal stakeholders
• Ability to simplify complex products or services into clear customer focused messaging
• Proficient in Microsoft Office products
• A portfolio of previous work demonstrating a range of marketing and campaign writing

WE VALUE:

• Prior writing experience in security audio/visual fire/safety data communications or similar technical field
• Experience using project management software and email marketing platforms
• Knowledge of basic UI/UX best-practices
• Familiarity with SEO content marketing and marketing automation platforms
• Experience using Adobe Creative Suite and Workfront

#LI-HYBRID
#LI-MH2