Content Strategist

Content Strategist

DEPLOYs Client islooking for a mid-to-senior level Content Strategist to join the team.

This is not a content production role. We need a strategic thinker who can developcontent frameworks shape messaging architecture and guide how ideas come to lifeacross channels and audiences.

You will have a clear home base on an account - a complex multi-brand engagementwhere content strategy is central to the work - while also serving as a strategic resourceacross other accounts as needed including support for agency leadership.

If you are a strategist who loves digging into a business problem building theframework that makes content purposeful and collaborating with creative and accountteams to bring it to life this role is for you.

What Youll Do

Key Account Work

Lead content strategy for a major multi-brand foundation engagement - defininghow the client tells its story across a fragmented portfolio of brands.

Develop a content strategy and website content framework covering core pagesaligned to user journeys and key audience segments.

Write and shape page-level messaging guidance and core website content incollaboration with brand strategy and UX partners.

Collaborate closely with DEPLOYs Clients account strategy and creative teams andour digital platform partner throughout Foundation planning and execution.

Cross-Account Strategy Support

Serve as a content strategy resource across other accounts ascapacity allows.

Support agency leadership - including the SVP of Account Leadership and ChiefStrategy Officer - on thought leadership positioning and strategic contentinitiatives.

Bring a point of view to how behavioral science and Creative Psychologyprinciples can inform content strategy across verticals.

Help establish content strategy best practices and frameworks that can beapplied across the agencys client portfolio.

What Were Looking For

6-10 years of experience in content strategy preferably with agency or consultingexperience.

Demonstrated ability to build content frameworks messaging architecture andcontent systems - not just write content.

Strong understanding of how content connects to brand strategy user journeysand business objectives.

Working knowledge of SEO best practices and how to build content that performsin both traditional search and AI-driven discovery (GEO - generative engineoptimization).

Experience working on complex multi-stakeholder engagements with multipleaudiences and channels.

Comfort operating across B2B and B2C contexts.

Excellent written communication and the ability to translate strategic thinking intoclear compelling content direction.

Collaborative working style - you know how to partner with creative account andstrategy teams without losing your point of view.

Able to work independently in a remote environment with minimal oversight.

Bonus: Familiarity with behavioral science consumer psychology or research-informed messaging strategy.

Bonus: Experience in food service commercial refrigeration B2B distribution oradjacent verticals.

Engagement Details

Remote - work from anywhere though Southeast is preferred.

Open to freelance or full-time employee depending on fit and preference.

Ongoing cross-account strategy support beyond the initial engagement.

What Success Looks Like

Key account has a clear strategically grounded content framework that holds upacross brands audiences and channels.

Website content is sharp on-strategy and ready to build onAccount and creative teams feel supported - not just handed a document butguided through it.

Your strategic perspective is being pulled into other accounts and agencyconversations.

DEPLOYs Clients content strategy capability is stronger because you are part of it.