Communications Specialist SOHNS
Coral Gables, FL - USA
Job Summary
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The University of Miami University Communications has an exciting opportunity for a full time Communications Specialist to work in Coral Gables FL.
The Communications Specialist is the dedicated communications professional embedded in SONHS and the units storyteller and content producer. The Specialist is closest to the units faculty students and programs and is the primary source of stories expertise and content for both unit channels and enterprise channels.
The position is part of enterprise Marketing & Communications and works within its shared-services model: the Coordinator owns unit-level content and storytelling while marketing strategy campaigns paid media design production media relations analytics and technology are delivered by the enterprise verticals (Marketing Strategy Communications Creative Studio Marketing Operations & Planning and MarTech). The Specialist partners closely with the academy marketing strategy team who converts the units communications output into measurable marketing programs.
Although the position reports to Enterprise MarCom it is embedded in and dedicated to its assigned unit. The Dean or Unit Lead holds a dotted-line relationship with direct day-to-day access to the role and input into priorities and performance.
Department Specific Functions:
Content & Storytelling
- Write edit and produce unit content: news and feature stories faculty and student profiles research and program highlights and award and milestone coverage.
- Serve as the units editorial lead ensuring all unit communications meet enterprise editorial accuracy and quality standards.
- Develop and maintain the units website content within the enterprise CMS templates and governance standards; monitor pages for accuracy engagement and usefulness; request new builds through the enterprise intake process.
- Produce the units owned publications magazine newsletters annual report content with Creative Studio design support and brand review.
Social Media
- Manage the units approved social media accounts day to day planning posting monitoring and responding within Creative Studio platform strategy and governance standards.
- Escalate account issues negative engagement trends or sensitive matters promptly.
Institutional Writing Support
- Support faculty and unit leadership on award nominations grant application narratives and other high-stakes institutional writing.
Unit Communications & Events
- Support the Deans or Unit Leads internal communications: announcements town halls and messages to the unit community.
- Promote unit events maintain campus calendar and publication entries and support signature unit events.
Enterprise Collaboration
- Feed the enterprise story pipeline: proactively flag newsworthy research expert sources student successes and stories to the Communications vertical (Enterprise Content and University Communications) for earned and owned media.
- Route all media inquiries to University Communications; do not pitch media directly.
- Escalate any emerging issue or potential crisis to Crisis Communications immediately; the unit does not manage crisis communications independently.
- Partner with Enterprise Marketing: provide program knowledge local insight and content that informs and feeds unit marketing plans and campaigns.
- Submit requests for design video photography web builds and campaign support through the enterprise intake process planning ahead so unit work enters the queue with adequate lead time.
- Apply University brand guidelines correctly in all unit materials; advise unit staff on editorial standards and correct brand application; route new brand applications to Creative Studio for approval.
- Participate in the Enterprise MarCom community of practice: team meetings training office hours and shared standards.
Supervision
- Coordinate the day-to-day work of unit student interns producing content within Creative Studio creative standards.
- Perform other duties as assigned.
This list of duties and responsibilities is not intended to be all-inclusive and may be expanded to include other duties or responsibilities as necessary.
Core responsibilities:
- Bachelors degree in communications journalism English marketing or a relevant field.
- 2 years of relevant experience required; 35 years of relevant communications journalism or content experience preferred.
- Excellent writing editing and copy-editing skills across formats news feature web social and executive voice.
- Strong interviewing and story development instincts; able to translate academic and technical subject matter for general audiences.
- Experience managing organizational social media accounts and producing web content in a CMS.
- Excellent project management and organizational skills; able to manage multiple projects and deadlines independently in an embedded setting.
- Strong interpersonal skills; able to build trusted relationships with a dean faculty staff and students while working within a matrixed enterprise team.
- Sound judgment on sensitive matters and a clear understanding of when to escalate.
- Proficiency with Microsoft Office and presentation tools (PowerPoint Canva or similar).
- Experience in higher education healthcare research or another complex multi-stakeholder environment preferred.
- Familiarity with Adobe Creative Cloud (Photoshop Illustrator Premiere) and social media management tools preferred.
- Experience producing newsletters or magazines and supporting grant or award writing preferred.
- Basic photography and short-form video skills preferred.
Any appropriate combination of relevant education certifications and/or work experience will be considered.
The University of Miami is recognized as one of the nations premier research institutions and academic health systems and is among the largest employers in South Florida.
With more than 20000 faculty and staff the University is committed to excellence and guided by a mission to positively impact the lives of students patients and communities locally and globally.
We are dedicated to fostering a culture where every individual feels valued and empowered to contribute meaningfully. United by shared values the University community works together to build an environment defined by purpose collaboration and service.
The University of Miami is an Equal Opportunity Employer. Applicants and employees are protected from discrimination based on certain categories protected by Federal law. Click here for additional information.
Job Status:
Full timeEmployee Type:
StaffRequired Experience:
IC