Business Development & Marketing Specialist Sales Representative

Location:Columbia TN
Employment Type:Full-Time
Salary:$55000$75000/year

Our client is an established and growingglass and architectural solutions companyserving residential and commercial customers throughout Middle Tennessee. The organization specializes in providing quality glass products and services while building strong relationships with contractors builders architects designers property managers and other industry professionals.

The company is focused on continued growth and is seeking a motivated professional who can expand its market presence develop new business opportunities strengthen industry relationships and represent the organization professionally throughout the community.

TheBusiness Development & Marketing Specialist / Sales Representativewill be responsible for driving business growth through lead generation relationship development networking sales activities and marketing initiatives.

This position combinesbusiness development outside sales marketing networking content creation and relationship management. The ideal candidate will be comfortable working both in an office environment and in the field meeting with industry professionals attending networking events visiting construction sites and representing the organization at presentations and community events.

• Develop and execute business development sales and marketing campaigns.
• Identify and generate qualified leads and new business opportunities.
• Build and maintain referral partnerships with contractors builders architects designers and property managers.
• Conduct in-person visits with prospective and existing business partners.
• Represent the organization at networking events presentations trade events and community activities.
• Conductlunch-and-learn presentationsand other educational presentations for industry partners.
• Build and maintain strong professional relationships within the construction and building industry.
• Manage and maintain social media platforms includingFacebook Instagram and LinkedIn.
• Manage the organizationsGoogle Business Profileand monitor online engagement.
• Create marketing content including photos videos brochures presentations flyers blogs newsletters and other promotional materials.
• Assist with paid advertising campaigns and monitor campaign performance.
• Track and report key performance indicators including lead generation website traffic social media engagement networking activity and marketing ROI.
• Utilize modern marketing and AI tools such asChatGPT Canva AI Adobe Firefly and AI-powered video editing software.
• Collaborate with internal teams to ensure business development and marketing efforts align with organizational goals.
• Maintain accurate records of prospects contacts business opportunities and sales activities.

• Proven experience insales business development outside sales or a related field.
• Excellent written and verbal communication skills.
• Strong relationship-building and networking abilities.
• Confident and comfortable speaking and presenting to groups.
• Ability to establish relationships with business owners contractors builders architects designers and other industry professionals.
• Experience usingCanva or Adobe Creative Suite.
• Strong understanding of social media platforms.
• Professional appearance and excellent presentation skills.
• Valid drivers license and reliable transportation.
• Willingness and ability to travel throughoutMiddle Tennessee.
• Ability to walk active construction sites.
• Ability to occasionally lift up to30 lbs.

• Bachelors degree inMarketing Business Communications or a related field or equivalent professional experience.
• Previous experience inconstruction building materials glass architectural products or a related industry.
• Existing relationships or professional network within the construction industry.
• Photography and videography experience.
• Familiarity withGoogle Analytics and Meta Business Suite.
• Graphic design and digital content creation experience.
• Experience using AI-powered marketing and content-creation tools.
• Previous experience developing referral partnerships and managing business accounts.