Brand Strategy Lead, Marcom

Marcom is the creatively-led global team that oversees Apples consumer-facing marketing. We ensure the flawless development and execution of world-class communications across all media and platforms. Every day hundreds of millions of Apple customers around the world interact with our products. We drive the strategy and creative work that provide both new and existing customers with simple engaging and inspiring marketing Marcom Brand Strategy Lead plays a critical role in developing and driving marketing plans in support of Apples business goals. This person will be instrumental in how Apple communicates key product stories to its customers today and years to come.

You will be joining a team of Marketing Communications (Marcom) strategists who collaborate closely with creative teams to launch Apple products create new customer experiences and tackle a variety of complex marketing challenges. This role requires radical simplification; an ability to articulate and drive the right approach when many strategies are possible; and a deep understanding of the kinds of strategy that lead to truly magical products and experiences.

Develop creative briefs and brand positioning that inspire campaign development act as a north star for the business and galvanize cross-functional teams behind a singular collaboratively with cross-functional teams across brand creative media channel etc. to develop modern and bespoke go-to-market and translate data into actionable compelling insights to inform strategic points of relationships and demonstrate influence with diverse and senior an expert on the business category audience and culture surrounding the line of business you would lead.

A minimum of 10 years in brand strategy roles with global brands within a large creative agency or internal multi-channel marketing working with cross-functional creatives who span functional groups advertising interactive print retail experience someone who has worked extensively on global-reaching brands.

Extraordinary storyteller with strong written and verbal communication skills as demonstrated in samples of creative briefs or case skilled in business and creative strategy consumer insights and research leveraging data and analytics and communications understanding of and extensive experience in marketing strategy and brand to write tight persuasive strategies that can galvanize large cross-functional creative teams behind a singular focused and imaginative problem solver; ability to not just optimize but track record of partnering with and leading strategic conversations across functions both within and beyond the Marketing sense of culture creativity and innovation. nA provocative problem solver. Someone not scared to question the status quo to push thinking in new in Keynote with excellent presentation skills. A persuasive trusted voice in meetings.