Brand Marketing Manager, Interface

Interface is a global flooring and sustainability leader dedicated to rethinking how spaces work for people and the planet. Our portfolio includes Interface carpet tile and LVT nora rubber flooring and FLOR premium area rugs. Across every brand we innovate in a way that combines design performance and sustainabilitywithout compromise.

Trusted by architects designers and building professionals worldwide we help bring bold visions to life with solutions that deliver real measurable impact. Building on more than 30 years of sustainability progress and industryfirst innovation we remain all in on our goal of becoming carbon negative by 2040 without the use of offsets.

The Brand Marketing Manager Interface plays a critical role in shaping how the Interface brand comes to life across multiple product categories in the market. This role owns the strategy and execution for highimpact brand initiatives and ongoing gotomarket efforts such as product launches and some strategic projects translating overarching brand strategy into thoughtful effective programs that drive relevance clarity and momentum across the business.

Working in close partnership with the Director of Brand Marketing the Brand Marketing Manager contributes to brand planning helps shape priorities and leads the development and delivery of integrated marketing and commercialization plans. This role is both strategic and executionfocused balancing bigpicture thinking with strong operational rigor to ensure the Interface brand shows up consistently and effectively across channels regions and customer touchpoints.

Education Requirements:

Bachelors Degree in Marketing or a related field. Masters preferred

Skills & Experience Requirements:

• 8 years of experience in B2B brand marketing or brand management

• Experience supporting brand marketing and commercialization strategies within a global organization

• Strong understanding of B2B buying behaviors and the ability to develop effective messaging and positioning

• Experience leading and developing Associate Brand Managers or equivalent roles

• Exceptional organizational analytical and project management skills

• Strong written and verbal communication skills

• Ability to manage complex projects across multiple stakeholders and timelines

• Proactive selfstarter with a strong sense of accountability and followthrough

• Advanced proficiency in Microsoft Word Excel and PowerPoint

• Passion for design with a strong creative sensibility

• Ability to use data and insights to inform recommendations and execution decisions

• Experience working with external agencies and/or partners including brief development

Essential Duties:

Brand Planning & Strategy Support

• Partner with the Director of Brand Marketing to actively shape brand planning and play a leadership role in larger more complex initiatives contributing strategic insights recommendations and executional ownership that drive clear priorities and strong outcomes.

• Develop brand and marketing strategies for key initiatives and ongoing programs ensuring alignment with global brand direction and priorities while driving clear effective execution.

• Lead the development and application of value propositions messaging and positioning for brand initiatives and product launches ensuring relevance to customer needs and consistency with global brand standards.

Integrated Marketing & Execution

• Develop and execute integrated marketing plans for Interface that bring brand strategy to life across channels regions and customer touchpoints balancing creativity effectiveness and operational excellence.

• Collaborate closely with internal teams and external agency partners to ensure consistency in brand messaging storytelling and design across all channels.

• Develop and communicate written briefs for agencies and internal partners (creative advertising packaging product media promotions merchandising etc.) and partner with them to ensure effective execution aligned to strategic objectives.

• Ensure timely delivery of key deliverables content and milestones aligned with approved marketing plans.

Commercialization & GotoMarket

• Define and deliver gotomarket strategies for brand priorities including product launches working crossfunctionally to ensure strong alignment compelling storytelling and effective market adoption.

• Support sales and product teams with sales enablement tools messaging and resources that help bring brand strategy into the selling process.

• Own the endtoend strategy and execution for product launches including launch positioning messaging frameworks channel strategy and activation plans ensuring each launch strengthens the Interface brand and supports commercial goals.

Performance Insights & Optimization

• Use performance data market insights and customer feedback to evaluate effectiveness refine approaches and inform future brand and marketing strategies.

• Analyze market customer and competitive insights in partnership with regional teams to support brand decisions and ongoing improvements.

Operations Governance & Collaboration

• Manage marketing budgets contracts and purchase orders related to Interface marketing initiatives in collaboration with finance and project management partners.

• Support product naming trademark management approvals and other legal processes to protect and strengthen the Interface brand.

• Partner with regional marketing teams to ensure local initiatives align with global brand direction and brand standards.

• Oversee the daytoday workflow prioritization and development of Associate Brand Manager(s).

Travel Requirements

Travel estimated at 25%. Travel requirements will occasionally include evenings and weekends.

Job Location

- Atlanta GA based

- Full Time position

- Hybrid work schedule - 3 days in office / 2 days from home or remote location

Learn more about Interface (NASDAQ: TILE) and our brands at and . Join us onFacebookInstagramLinkedInandPinterest.