Associate Director, Marketing Technology

• You will work in partnership with Marketing IT leadership and the IT Project Management Office communicate decisions priorities and relevant project information toappropriate levelsof staffregardingbusiness unit requests projects and initiatives.

• You will focus on strategic initiatives and planning activities for the business in particular newsystemsand capabilities.

• You will partner with IT Marketing and commercial leadership and other key stakeholders to define opportunities andidentifyandfacilitateprioritization across the portfolio.

• You will serve as a lead role in enabling the business to achieve itsobjectivesthrough the effective use of technologyincluding emerging AI capabilities.

• You will support and work through resolutions for service and delivery escalations.

• You will operate as key business contactrepresentingIT in promoting IT services and capabilities.

• You will understand market challenges including customer priorities and competitive issues.

• You will identifyandprovidetechnical options to satisfy business ideas.

• You will champion the evaluation adoption and governance of AI tools and platforms in partnership with Marketing stakeholders ensuring responsible and high-impact use across campaigns operations and customer engagement.

• You will translate AI capabilities (e.g. generative AI predictive analytics marketing intelligence) into actionable business value for marketing leadership.

• You will partner with data analytics and platform teams to embed AI-powered solutions into marketing workflows and technology roadmaps.

You have Technical & Platform Experience

• You have 10 years of relevant IT and Marketing Technology experience along with leadership experience.

• You have hands-on familiarity with the modern MarTech (Marketing Technology) ecosystem (a marketing automation platform like Marketing Cloud HubSpot or Marketo; the CRM underneath it; a CDP or data layer; analytics and attribution tooling)

• Strong organizational skills including operational execution excellence.

• Working knowledge of Agile estimations and Product Ownership.

• Ideal candidates will have a background working in a progressive cloud-based software environment.

Your location...

• We are looking for someone in this role to be driving distance to our corporate HQ in Westbrook Maine where we have a flexible hybrid requirement of only 8 days per month on-site.

You have experience with Leadership & Communication

• Great at planning and aligning bringing the right people togethera strong facilitator.

• Strong communicator and relationship builder with a can-do attitude and bea strong teamplayer working across the matrix.

• Strong influencing skills with the ability toestablishand maintain credibility with senior leaders and other key decision-makers.

• Preferably successful experience leading a virtual team.

You have excellent Business & Financial Acumen

• Strong financial and business acumen including an understanding of business/financial drivers of success and provide value to the business.

• Strategic mindset with proven successto driveinitiatives.

• Nimble agile lean thinking to drive change that enablesefficienciesand drives growth.

You have AI & Emerging Technology knowledge & experience

• Demonstrated experience working with AI technologies in a business or marketing context including generative AI tools AI-powered analytics or intelligent automation platforms.

• Familiarity with AI platform ecosystems (e.g. Salesforce Einstein/Agentforce Google Gemini Microsoft Copilot or equivalent) and how they integrate with modern marketing technology stacks.

• Ability to assess AI use cases for business impact and feasibilitytranslating technical AI capabilities into strategic marketing value.

• Understanding ofAI governance principles responsible AI use data privacy implications and change management considerations when deploying AI solutions.

• Experience driving AI adoption among non-technical business stakeholders including training communication and enablement strategies.

What you can expect from us:

• Base annual salary target: $160000 - $190000 (yes we do have flexibility if needed)
• Opportunity for annual cash bonus as well as yearly equity award
• Health / Dental / Vision Benefits Day-One
• 5% matching 401k
• Additional benefits including but not limited to financial support pet insurance mental health resources volunteer paid days off employee stock program foundation donation matching and much more!

Why IDEXX

Were proud of the work we do because our work matters. An innovation leader in every industry we serve we follow our Purpose and Guiding Principles to help pet owners worldwide keep their companion animals healthy and happy to ensure safe drinking water for billions and to help farmers protect livestock and poultry from diseases. We have customers in over 175 countries and a global workforce of over 10000 talented people.

So what does that mean for you We enrich the livelihoods of our employees with a positive and respectful work culture that embraces challenges and encourages learning and discovery. At IDEXX you will be supported by competitive compensation incentives and benefits while enjoying purposeful work that drives improvement.

Lets pursue what matters together.

IDEXX values a diverse workforce and workplace and strongly encourages women people of color LGBTQ individuals people with disabilities members of ethnic minorities foreign-born residents and veterans to apply.

IDEXX is an equal opportunity employer. Applicants will not be discriminated against because of race color creed sex sexual orientation gender identity or expression age religion national origin citizenship status disability ancestry marital status veteran status medical condition or any protected category prohibited by local state or federal laws.

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