Associate Director, Global Consumer Foresight & Marketplace Strategy
Job Location:
Chicago, IL - USA
Yearly Salary:
Posted:
Application Deadline:
Vacancies:
Job Summary
TheAssociate DirectorGlobalConsumer Foresight & Marketplace Strategy
will be responsible for championing the consumer andleadingtrends and foresight work forGlobal Enterprise from research to strategy development. This positionwill support the development ofour organizational consumer trend north star to inform strategic planning at the enterprise level with relevant click-ins and pivots to meaningfully localize for consumers across the globe. Thisindividual will work closely withthe corporate strategy functioninnovation teamsregion consumer insights and R&D teams. This isa crucial enterpriserole in whichrelationships and leadership presence will be key to influence.This individual must operate with an enterprise business performance mindset with the ability to translate learning tolocal insights and implications.This role will ensureconsistentconsumer-informeddecisions that future-proof our brands and in turn Kraft Heinz overall.
This is not asolelymarket research role.TheAssociate DirectorGlobalConsumer Foresight & Marketplace Strategy is a strategist with strong research expertisethis person must havea holistic understanding of how businesses grow alongside a keenunderstandingofdata and tools available to build a strong consumer foundation to build future strategy.
This positionreportsintotheDirectorConsumer Foresight & Marketplace Strategyand sitswithin the Global Growth Organization.
This role requires a person whois:
Strategic: Be a strategic business partner flexible to work with various teams and functions.Discover new ways of thinking.Propel Kraft Heinzaheadof competition in how we think about the future.
Inspiring:Use their understanding of the consumer culture and culinary trends to guidestrategic planningin a naturalway with deep partnerships.
Influential: Influence at all levels of the organization (up down and sideways) and work seamlessly with cross-functional teams. Build internal and external credibility for Kraft Heinz in theconsumertrends and foresight space.Move past interesting information to truly drive action.
Impactful: Aim to so-whats by making actionable recommendations routed in a deep understanding of consumers and Kraft Heinzs business.
Creative & Accountable: Possess a willingness to get into the details think and act like a start-up and build a function against a blank slate without buying pre-packaged solutions or methodologies.
Flexible: Flexibly and creatively adjust to changing priorities and business challenges. Deal with ambiguity while showing a strong drive for results and project leadership skills; Highly adaptable works well in an environment of change.
Strong Communicator: Showcase strong interpersonal skills through distilled clean/concise deliverables that drive empathy and storytelling behaviors throughout the organization.
Self-motivated: Ability to handle many workstreams challenging priorities andmake the hard calls about where to focus efforts to
1) have the greatest organizational impact and 2)elevate the work in the right ways.
Analytical: Ability to see through data and recognize patterns to inform brand and enterprise actions; Develop true insights that are multiple steps beyondfacts.
Collaborator: Teammate owning own expertise whileappreciatethe power of working with teams to get to the best solutions.
Coach & People Leader: Drive to share knowledge and develop a hard-working team
Curious & Action Oriented:High degree of intellectual curiosity and creative insight coupled with a drive for actionable tangible results
Essential Functions & Responsibilities
Synthesize information and builddata-informed perspectives to inform thestrategic planning processes.
Represent consumer expertise globally considering the intersection of macroeconomicsmarketplacedynamics structural shifts and consumer attitudes and behaviorstoday and tomorrow as a result.
Lead and implement highly visible enterprise learning plans and trend deep divesto inform innovation platform developmentandexisting business strategyacross theglobalportfolio.
Connect consumer culinary andcultural trendstrendstobroaderconsumer motivations and translate signals in culture into strategic opportunities for Kraft Heinz.
Build upon existing trends and foresight capabilities by vetting and onboarding new technologies and data sources to develop best-in-class methodologies. Constantly evaluates supplier partners to ensure cutting-edge methods.
Ensure that the consumer is at the forefront living principles inspiring change pivoting and communicating as new learning and consumer understanding is gleaned.
Requires working in high levels ofambiguityandworking with the broader team to definestrategic direction for growth opportunities 1-10 years out.
Expected Experience & Required Skills
At least ten (10) years in a strategic insights/consumer research or trends-focused role preferably at a CPG manufacturer or7 years with a combination of supplier agency and manufacturer-side insights experience showcasing increasing responsibilities and scope.
Comfort with both leading custom research andsynthesizing secondary data sources to tell a holistic story and influence an organization.
Meaningfulexperience in theconsumerinsights space; able to break historical ways of working experiment and drive agility.Mastery of common qualitative and quantitative market research methods alongside willingness to experiment and try new methods.
Proven ability to distill cultural consumer and culinary trends to drive impact into innovation pipelines product development business strategy and M&A planning.
Experience tailoring content for diverse audiences ranging from external customers to executive leadership team.
High level of tolerance for working in ambiguity leading change and motivating change management
Experience working with progressive trend and foresight tools that leverage fast-moving consumer signalsand willingness toexplore new tools and ways of thinking.
Working knowledge of syndicated research tools (e.g. NielsenCircana Mintel etc.)
Master at storytelling in creative and impactful ways - excellent communication organization and presentation skills (written oral and across Microsoft Office Suite)
Advanced Degree Preferred
Work Environment & Schedule
This is a Hybridrolewith three days a week in the local office with limited travel or visits to external locations; offices are open workspaces. Additionally this role requires working a salaried exempt schedule to best execute against customer and internal expectations.
Physical demands include but are not limited to
Willingness to drive and/or travel as needed
Operate a computer and view screens for 100% of the work schedule
Our Total Rewards philosophy is to provide a meaningful and flexible spectrum of programs that equitably support our diverse workforce and their families and complement Kraft Heinz strategy and values.
New Hire Base Salary Range:
$164200.00 - $205200.00Bonus: This position is eligible for a performance-based bonus as provided by the plan terms and governing documents.
The compensation offered will take into account internal equity and may vary depending on the candidates geographic region job-related knowledge skills and experience among other factors
Benefits: Coverage for employees (and their eligible dependents) through affordable access to healthcare protection and savingfor the future we offer plans tailored to meet you and your familys needs. Coveragefor benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
Wellbeing: We offer events resources and learning opportunities that inspire aphysical social emotional and financial well-being lifestyle for our employees and their families.
Youll be able to participate in a variety of benefits and wellbeing programs that may vary by role country region union status and other employment status factors for example:
Physical - Medical Prescription Drug Dental Vision Screenings/Assessments
Social - Paid Time Off Company Holidays Leave of Absence Flexible Work Arrangements Recognition Training
Emotional Employee Assistance Program Wellbeing Programs Family Support Programs
Financial 401kLife Accidental Death & Dismemberment Disability
Location(s)
Chicago/Aon CenterKraft Heinz is an Equal Opportunity Employer Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.In order to ensure reasonable accommodation for protected individuals applicants that require accommodation in the job application process may contact for assistance.
Required Experience:
Director
About Company
For 150 years, we have produced some of the world's most beloved products at The Kraft Heinz Company (NASDAQ: KHC). Our Vision is To Be the Best Food Company, Growing a Better World. We are one of the largest global food and beverage companies, with 2018 net sales of approximately $26 ... View more
