Associate Brand Manager, Pest Control International Consumer Brands
Racine, WI - USA
Job Summary
SC Johnson has been leading with purpose for 140 years building high-quality products and iconic brands found in homes schools and businesses in virtually every country worldwide including OFF! Raid Glade Windex Scrubbing Bubbles Ziploc Mrs. Meyers Clean Day method Autan Baygon Mr Muscle Duck Lysoform and more.
The 13000 people of our global fifth-generation family company are committed to making the world a better place today and for future generations.
ABOUT THE ROLE
Build Iconic Brands. Shape Global Innovation. Create Consumer Impact.
Are you a marketer who loves the challenge of building powerful brands while bringing new ideas to life As Associate Brand Manager Insecticides Equity & Innovation youll help shape the future of iconic global brands including Raid and Baygon influencing how they connect with consumers innovate against evolving needs and win in markets around the world.
This is a dynamic brand management opportunity designed to give you experience across both brand equity and innovation. Youll lead high-impact projects spanning brand strategy integrated marketing communications visual brand identity consumer claims portfolio strategy and new product development and commercializationconnecting the long-term vision for the brand with the products and experiences that bring it to life.
Working in a highly collaborative global environment youll partner with regional and country marketing teams consumer insights innovation and product development finance legal and regulatory teams and agency partners to uncover opportunities and translate consumer and business insights into compelling brand strategies and successful marketplace execution.
At the heart of this role is the opportunity to connect brand building with innovationensuring new products strengthen the brands positioning while powerful marketing communications turn product benefits into meaningful reasons for consumers to choose our brands. If youre a consumer-obsessed marketer who combines strategic thinking creativity commercial instincts and a passion for building brands across markets and cultures this is an opportunity to make an impact on brands trusted by consumers around the world.
THERE ARE TWO M4 ASSOCIATE BRAND MANAGER ROLES OPEN ON THIS TEAM
Flex across equity and innovation priorities as business needs dictate taking ownership of high priority workstreams and ensuring a strong connection between brand strategy product development and commercialization.
Shape holistic brand and portfolio strategies and create winning plans for Strategy 2030 by leveraging consumer insights market and competitive analysis and regional and local business opportunities.
Work closely with regional and country marketing teams to understand business context identify clear problems to solve assess commercial viability and unlock growth across insecticide brands.
Lead assigned equity workstreams including writing and assessing creative briefs evaluating creative work and partnering with agencies to develop integrated communications and Visual Brand Language aligned with brand architecture.
Adapt global brand assets for local relevance while protecting distinctive brand voice strategic consistency and executional excellence; manage assigned agency scope and production budgets including planning and in-season adherence.
Lead assigned innovation and new product development projects from opportunity definition through commercialization partnering with Research Development and Engineering Product Commercialization Management Insights Finance and regional teams to establish the consumer proposition technical feasibility financial viability and project plan.
Ensure innovation and equity are tightly connected by partnering across teams to develop compelling positioning packaging and Visual Brand Language claims and communication that bring product benefits to life.
Lead or partner on claims strategy by coordinating Research Development and Engineering Legal and Regulatory resources to articulate the product experience create differentiated and supportable claims and address competitive opportunities and disadvantages.
Lead cross-functional project governance and update meetings including support of Integrated Growth Planning and other brand and innovation operating processes; drive clear decisions owners and next steps.
Share accountability for the brands Profit and Loss performance and market share globally.
REQUIRED EXPERIENCE YOULL BRING
Bachelors degree in marketing or related subject with 5 years of related work experience or 3 years with an advanced degree
Qualified candidates must be legally authorized to work in the United States without current or future sponsorship
PREFERRED EXPERIENCES AND SKILLS
Global experience/exposure
3-5 years of marketing experience in consumer products ideally spanning brand management and/or innovation
Experience developing integrated marketing communications and partnering effectively with creative agencies
Experience supporting or leading new product development and commercialization
Strong cross-functional leadership and demonstrated ability to influence without direct authority
Strong project management skills and ability to manage multiple priorities while shifting between strategic and executional work
MBA preferred or equivalent relevant experience
Passion for creativity consumer-led innovation and brand building
Comfortable working in ambiguity with a high sense of urgency and the ability to turn ambiguity into action
JOB REQUIREMENTS
Position is Full-Time in Racine Wisconsin
Regular business hours Monday-Friday
Travel <10%
This role is eligible for international relocation assistance
Remote work is available once per week for eligible employees after 90-day onboarding period
BENEFITS AND PERKS
SC Johnsons total compensation packages are at or above industry addition to salary total packages may include bonuses long-term incentives matching 401(k) contributions and profit sharing based on company profitability job level and years of service. As a family company were committed to providing benefits such as subsidized health care plans maternity/paternity/adoption leave flexible work arrangements vacation purchase options recreation and fitness centers childcare counseling services and more.
Inclusion & Diversity
Were a global business with people from every culture ethnicity race religion gender identity sexual orientation age and ability. We recognize the breadth of human experience and we work to celebrate it. It is our goal to build a diverse inclusive and supportive work environment where all people can thrive.
Were committed to ongoing efforts that help us attract hire and retain diverse talent who want to build a positive inclusive environment. Read more about our ongoing initiatives at Together
At SC Johnson we believe people achieve their best when they collaborate and work together in person. We value connection to strengthen teamwork accelerate problem solving and drive innovation.
Equal Opportunity Employer
The policy of the Company is to ensure equal opportunity for all qualified applicants and employees without regard to race color religion gender marital status sexual orientation national origin ancestry age gender identity gender expression disability citizenship pregnancy veteran status membership in any active or reserve component of the U.S. or state military forces genetic history or information or any other category protected by law.
Accommodation Requests
If you are an individual with a disability and you need an accommodation or other assistance during the application process please call our Human Resources department at or email your request to . All qualified applicants are encouraged to apply. Download the EEO Know Your Rights posterfor more information.
Required Experience:
IC
About Company
SC Johnson is a fifth-generation family company built on a spirit of adventure and winning the right way. We have been leading with purpose for over 130 years, building top brands such as Pledge®, Duck®, Mr. Muscle®, Raid®, Glade®, Kiwi®, OFF!®, Ziploc® and more, in virtually every co ... View more