Area Director Charlotte NC
Job Location:
Charlotte, NC - USA
Yearly Salary:
Posted:
Application Deadline:
Vacancies:
Job Summary
Position Summary
Reporting to the Senior Director of US CORE the Area Director (AD) is responsible for driving revenue growth Membership growth retention and overall business performance within their assigned market. The AD serves as the business leader of the area developing and executing strategic growth plans that increase Chapter performance strengthen Member engagement and expand BNIs market presence.
The Area Director leads a team of Director Consultants and Ambassadors while creating a culture of accountability performance and excellence. Through data-driven decision making coaching and business development initiatives the AD ensures that Chapters and Members achieve measurable business results while contributing to the growth and profitability of the region.
Key Areas of Responsibility
Business Growth & Market Development
- Develop and execute annual growth strategies to achieve Membership retention launch and revenue goals.
- Drive market expansion and penetration opportunities and oversee new Chapter development initiatives.
- Build and maintain a robust pipeline of prospective Members Chapter opportunities and leadership talent.
- Drive net Membership growth through strategic recruitment retention and engagement initiatives.
- Analyze market trends Chapter performance metrics and business reports to identify opportunities and risks.
- Partner with Regional Development to develop and execute area growth plans aligned with market objectives.
Performance Leadership
- Establish clear performance expectations KPIs and accountability measures for Directors Ambassadors and Launch Directors.
- Coach team members to improve results in Chapter growth retention visitor conversion leadership development and Member engagement.
- Utilize reporting and analytics to evaluate Chapter health identify performance gaps and implement corrective action plans.
- Foster a high-performance culture focused on measurable outcomes and continuous improvement.
- Conduct regular business reviews to assess progress toward area goals and strategic initiatives.
Team Leadership & Talent Development
- Recruit develop and retain high-performing Directors Ambassadors and Launch Directors.
- Lead onboarding training and professional development initiatives for all area team members.
- Build collaborative leadership teams that support growth objectives and operational excellence.
- Provide ongoing coaching mentorship and performance feedback to maximize team effectiveness.
- Create succession plans and leadership pipelines to ensure long-term market sustainability.
Chapter Success & Member Value
- Ensure Chapters have strategic growth plans that support Member success and long-term sustainability.
- Drive initiatives that increase Member engagement participation and retention.
- Support Chapter leadership teams in executing growth visitor attraction and Member development strategies.
- Champion programs and events that strengthen Member experience and increase business opportunities for Members.
- Collaborate with support teams to proactively address Member concerns and retention risks.
Operational Excellence
- Ensure consistent execution of BNI systems standards and best practices.
- Plan and deliver area trainings leadership development programs recognition events and growth initiatives.
- Monitor budgets resources and operational priorities to maximize efficiency and effectiveness.
- Partner with Operations and Member Support teams to ensure a seamless Member experience.
- Maintain compliance with organizational policies and ethical business practices.
Core Competencies
- Sales Effectiveness
- Performance Management
- Leadership
- Decision Making
- Strategic Thinking
- Influence
Required Qualifications
- Proven leadership experience with responsibility for business growth sales performance or operational results.
- Demonstrated ability to develop and execute growth strategies that achieve measurable business outcomes.
- Strong understanding of sales marketing customer retention and performance management principles.
- Experience leading coaching and developing high-performing teams.
- Strong analytical and business decision-making skills with the ability to interpret data and drive action.
- Excellent communication presentation and relationship-building skills.
- Entrepreneurial mindset with a results-oriented approach to leadership.
Physical Demands & Working Conditions
Maintains an active field-based presence with approximately 60% travel within the assigned market. Work is performed across office home office and field environments including meetings events and on-site chapter support. The role requires regular computer use including repetitive hand and wrist motion and the ability to view and analyze information on a screen for extended periods. May occasionally lift or move items up to ten pounds.
This is a full-time position. This job description is not designed to cover or contain a comprehensive listing of activities duties or responsibilities that are required of the employee for this job. Duties responsibilities and activities may change at any time with or without notice.
Required Experience:
Director
About Company
With over 330,000+ Members worldwide, Business Network International (BNI) is the world's largest business networking and business referral organization.
