Analyst, YouTube and Social Video

Be Part of Whats Next

Help shape the future of social video storytelling through data-driven insights. As Analyst Social Video Content youll uncover the trends patterns and opportunities that help our brands connect with audiences across YouTube Instagram TikTok and emerging platformsturning performance data into smarter content strategies and measurable growth.

About Hearst Magazines (Why Us)

Hearst Magazines is one of the worlds largest publishers with a portfolio of more than 30 iconic brands reaching hundreds of millions of consumers across print digital social video and experiential platforms. Our brandsincluding Cosmopolitan ELLE Esquire Good Housekeeping Harpers BAZAAR Mens Health Oprah Daily Prevention Runners World Town & Country and Womens Healthcreate trusted content and experiences that inspire inform and engage audiences around the globe.

Key Responsibilities (What You Are Doing)

• Analyze video performance data across YouTube Instagram TikTok and other social video platforms to identify opportunities for audience growth and engagement.
• Develop and maintain recurring reports dashboards and performance tracking tools that provide actionable insights to stakeholders.
• Identify trends patterns and performance drivers across content formats topics and publishing strategies.
• Recommend data-informed optimizations to improve content performance audience retention and platform growth.
• Partner with video editorial social and audience development teams to support strategic decision-making and content planning.
• Monitor platform updates industry developments and emerging social video trends to inform reporting and recommendations.
• Support testing and experimentation initiatives by measuring results and identifying best practices for future content strategies.
• Ensure the accuracy consistency and integrity of reporting across platforms and analytics tools.

Qualifications (What Were Looking For)

• 2 years of experience in analytics digital media social media performance analysis or a related field.
• Experience analyzing performance across social video platforms including YouTube Instagram and TikTok.
• Strong analytical and problem-solving skills with the ability to interpret complex datasets and uncover meaningful insights.
• Proficiency with data analysis and reporting tools such as Excel Google Sheets or similar platforms.
• Experience using analytics platforms such as YouTube Analytics Meta Insights TikTok Analytics or comparable tools.
• Ability to translate data into clear actionable recommendations for both technical and non-technical stakeholders.
• Strong communication presentation and cross-functional collaboration skills.
• Passion for digital media audience behavior and emerging social video trends.
• Experience building dashboards or automated reporting solutions is preferred.
• This role is based in New York City and follows a hybrid schedule with an expectation of four days per week in the office.

Benefits (What We Offer)

• Work with the Best: Collaborate with top-tier professionals across media advertising tech fashion lifestyle and publishing shaping the future of these dynamic industries.
• Grow Your Skills: Unlock your potential with access to innovative training programs immersive workshops and exclusive industry events.
• Work-Life Harmony: Enjoy the flexibility of hybrid work empowering you to balance professional success with personal priorities.
• Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.
• Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical dental and vision insurance from Day 1.
• Plan for Your Financial Future: Enjoy competitive financial perks including a 401(k) plan with a generous company match.

This is a position covered under the Writers Guild of America East Collective Bargaining Agreement.

The base salary range for this role is $77625$89818. This role is also eligible for bonus and/or commission compensation. Actual compensation will be determined based on experience skills qualifications and location.

Hearst Magazines is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin disability protected veteran status or any other characteristic protected by law.