Analyst, AnalyticsInsights
New York City, NY - USA
Job Summary
Agency:
Omnicom MediaJob Function:
Data and AnalyticsJob Subfunction:
Data Science and AnalyticsJob Description:
About the Job:
As an Analyst Analytics/Insights youll uncover actionable insights and drive business growth through data-driven this role youll design and deliver compelling dashboards reports and analytics recommendations leveraging expertise in media website social media and marketing analytics. Utilizing advanced data analysis visualization and mining techniques youll uncover trends optimize performance and inform strategic decisions. Your expertise will empower stakeholders to make informed choices driving business success.
A Day in the Life:
- Extract validate and interpret complex data sets from diverse marketing and database platforms ensuring data quality and integrity.
- Utilize web and media analytic tools (Google Analytics Adobe DCM) and other data sources (social listening search syndicated data research) to collect and summarize insights.
- Develop compelling reports and automated dashboards (PowerBI Tableau) using summarized data supporting informed decision-making.
- Design implement and validate media and website tracking tags (UTM GTM) for accurate measurement and analysis.
- Analyze data to provide actionable commentary findings and observations while supporting ad-hoc requests from internal stakeholders and clients.
What you will need:
- Bachelors degree in Marketing Media Statistics Finance Mathematics Accounting or Computer Science (preferred) with relevant coursework in Marketing Media and Data Analytics.
- Prior experience in marketing analytics or related fields (advertising retail marketing product marketing online marketing loyalty marketing).
- Technical proficiency in Microsoft Excel PowerPoint SQL R Python UTM tagging dashboarding tools (Tableau PowerBI Google Data Studio Datorama).
- Strong analytical and problem-solving skills to tackle complex business challenges using data-driven approaches.
- Adaptability and flexibility to thrive in a fast-paced dynamic environment and respond to changing business needs.
- Ability to drive business growth through data-driven insights leveraging technical expertise and analytical mindset.
The salary range for this position is noted within this job posting. Where an employee or prospective employee is paid within this range will depend on among other factors actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employees/applicants background pertinent experience and qualifications.
About Solve(d)
SOLVE(D) was born from creative agency DNA and built on the premise of using the right combination of data analytics technology and media to help deliver personalized relevant omnichannel experiences across touchpoints that drive meaningful connections between brands and audiences (HCPs Patients Payers). SOLVE(D) is a multifaceted solutions partner - part consultancy part data part advanced analytics part marketing technology company part media agency - that fosters speed precision and growth. SOLVE(D)s diverse team of consultants specialists and practitioners apply their collective strength leveraging the right mix of human and technical enablers to empower brands to make confident decisions that accelerate business impact and growth.
$68000 - $90000
Omnicoms policy requires employees to work in the office for a minimum of three days a week unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time and many of our agencies as well as Omnicoms corporate group already require five days of in-office attendance.
Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed and were focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join uswe look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.
Link to Recruitment Privacy Notice: US Job Seekers:
It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race religion color ethnic origin gender gender identity age marital status veteran status sexual orientation disability or any other basis prohibited by applicable federal state or local law. EOE/AA/M/D/V/F.
Required Experience:
IC
About Company
We are MRM. We connect tech, data, creative, and strategy to build enduring relationships that foster long-term growth. And we can help you do it too.