SEO Growth Marketer, Bonsai

What you can expect

Bonsai (now part of Zoom) is hiring a Growth Marketer focused on SEO and organic acquisition to drive sustainable customer growth through search content and AI-powered discovery channels. This role sits at the intersection of technical SEO content strategy and data-driven experimentation. Youll own the end-to end organic growth engine. From keyword strategy and on-page optimisation to Answer Engine Optimization (AEO) across LLM-powered surfaces. While building scalable AI-assisted workflows that accelerate execution. Youll join a small fast-moving marketing team with significant ownership working to increase high-intent traffic improve conversion rates and continuously expand organic acquisition efficiency.

About the Team

Bonsai is a SaaS platform (now part of Zoom) that helps agencies and professional services run their entire business in one place. From proposals and contracts to invoicing payments projects and time tracking. We reduce operational friction so small businesses can focus on meaningful work instead of admin. Youll get startup energy with Zoom backing high ownership fast iteration and the chance to influence a product used by thousands of businesses worldwide.

Responsibilities

• Owning the SEO AEO and organic growth strategy end-to-end.

• Driving measurable improvements across technical SEO AI search visibility on-page optimisation content strategy keyword targeting and organic acquisition performance.

• Developing and executing strategies for Answer Engine Optimization (AEO) improving brand visibility and discoverability across LLM-powered surfaces.

• Executing SEO initiatives across website architecture landing pages content creation and optimisation internal linking and search visibility improvements to increase high-intent traffic and conversions.

• Monitoring and optimising website performance using SEO tools and analytics platforms continuously improving rankings CTR traffic quality and conversion rates.

• Conducting in-depth keyword research competitive SEO analysis and SERP/LLM landscape audits to surface high-impact opportunities and inform content and acquisition priorities.

• Building and leveraging AI-powered workflows to accelerate execution. From content briefs and page optimisation to performance reporting and audits reducing manual overhead and increasing output velocity.

• Analysing growth and SEO performance deeply to surface insights identify scalable acquisition opportunities and improve CAC efficiency through organic channels.

• Partnering cross-functionally with product content and paid acquisition to align organic strategy with broader growth priorities. Supporting initiatives across lifecycle and conversion optimisation where relevant.

What were looking for

• Bring 34 years of experience in growth marketing with a focus on SEO.

• Have hands-on experience with SEO strategy and execution including technical SEO on-page optimisation keyword research content optimisation and organic growth initiatives.

• Be familiar with SEO AEO and analytics tools such as Google Search Console Ahrefs SEMrush Screaming Frog Mixpanel and Amplitude.

• Analyse SEO traffic conversion and funnel performance data with a strong analytical mindset.

• Demonstrate curiosity initiative and a willingness to learn new tools experiment rapidly and take ownership.

• Demonstrate curiosity initiative and a willingness to experiment with new tools and approaches.

• Come from SaaS or tech industry (internships or full-time roles).

• Be familiar with content marketing and AI-assisted content workflows.

Ways of Working
Our structured hybrid approach is centered around our offices and remote work environments. The work style of each role Hybrid Remote or In-Person is indicated in the job description/posting.

Benefits
As part of our award-winning workplace culture and commitment to delivering happiness our benefits program offers a variety of perks benefits and options to help employees maintain their physical mental emotional and financial health; support work-life balance; and contribute to their community in meaningful ways. Click Learn for more information.

About Us
Zoomies help people stay connected so they can get more done together. We set out to build the best collaboration platform for the enterprise and today help people communicate better with products like Zoom Contact Center Zoom Phone Zoom Events Zoom Apps Zoom Rooms and Zoom Webinars.
Were problem-solvers working at a fast pace to design solutions with our customers and users in mind. Find room to grow with opportunities to stretch your skills and advance your career in a collaborative growth-focused environment.

Our Commitment

At Zoom we believe great work happens when people feel supported and empowered. Were committed to fair hiring practices that ensure every candidate is evaluated based on skills experience and potential. If you require an accommodation during the hiring process let us knowwere here to support you at every step.

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