Senior Optimisation Manager

Dentsu


Job Location:

London - UK

Monthly Salary: Not Disclosed
Posted on: 6 hours ago
Vacancies: 1 Vacancy

Job Summary

The purpose of this role is to lead andmanage the implementation and execution of CRO strategies and the day-to-daycommunication withclients to helpachieve their goals.

Job Description:

Introduction to thedentsuOptimisation & UX team

We are part of one of the worlds largest digital-first end to end mediaagencies andoffer CRO & UX to some of the worlds top companies. We run our team as a smalleragencyso you get the security of a large agency network and the autonomy of an independent agency.You will be part of a close-knit team of specialists that work together to create customer focused strategies to improve our clients website experiences.We are growing our CRO department and are looking for people to lead our CRO and UX projects.

Our clients include Specsavers Asda Dr Martens Honda Pets at Home Peoples Postcode Lottery Jurys Inn and more.


Whether you have a background in CRO and A/B testing User Research UX Design Ecommerce trading Digital Marketing or Data analysis if you want to gain experience working for a leading agency and super-charge your career then please dont hesitate to apply.

Key responsibilities:

As a Senior Optimisation Manager you will manage a team of CRO & UX specialists that offer end-to-end Optimisation & UX delivery across clients. Whilst you will be the senior escalation point for your team and clients you will have the support of the senior leadership team and people in similar roles meaning you will have the freedom to make your mark on our department but in a supportive environment.

As aSenior Optimisation Manager (POD Lead)your focus will be to:

  • Lead a team of CRO & UX Specialists including Strategists Designers Data Analysts Researchers and Developers. This will include resource managementprioritisationand the direct management of the team. You will have support from experts in Data Design Research and Development sodontneed to be experienced in all these disciplines.

  • Oversee a portfolio of client accounts providing guidance to theteamsleading each account ensuring that our clients get value for theirinvestment

  • Review yourteamsclient strategies ensuring they align with long-term clientobjectives. These can include but are not limited to A/B testing a page/journey redesigns optimisation of the acquisition journey and site speed optimisation.

  • Be accountable for your clientsdeterminingpotential threats and finding solutions to keep clients happy and investing in ourservices

  • Lead annualquarterlyand monthly reviews for clients communicating the success of our optimisation programmes with senior clientstakeholders

  • Instilla culture of evidence-based approach to website optimisationthroughout the team using quantitative and qualitative methods totruly understandour clients products and customers.

  • Direct resource planning for your team working with the Strategists to set deadlines and prioritise activity.

  • Build relationships with our wider agencyteams;such as PPC SEO Social Affiliates Analytics etc. Using these relationships to find ways tocollaborate

  • Find areas for revenue growth increasing your client investment finding cross-sellopportunitiesor working with our sales team to bring in newclients

  • Organise and deliver trainingsessions for all members of theteam

  • Analyse our proposition and work with your team toadvanceourservices innovating and harnessing the skills of the team to ensurewereat the forefront of CRO in themarket


We are looking for:

The successful candidate will need to be able to manage a team and portfolio ofclientsso the following skillsets are:

  • Direct management experienceincluding creating and following personal development plans.

  • You need to have comprehensive knowledge of CRO and UX covering A/B-testingpersonalisationand UXprojects

  • Excellent communication skills being able to lead difficult client calls/meetings at short notice and steer them to actionableconclusions

  • Ability to mentor and coach your teamon all things CRO andinstilla desire for them to continually learn anddevelop

What we offer

  • This isa permanentrole

  • The team is based in ourLondonor Manchester office butoperatesunder flexible working arrangements

  • As well as a competitive salaryyoullenjoy a benefits package that you can tailor to your needs

Inclusion and Diversity

At Dentsu we embrace diversity and inclusion valuing the unique perspectives and contributions of every individual. We believe that diversity fuels creativity and innovationbenefitingour employees partners and communities.

We welcome applications from all individuals regardless of race ethnicity nationality religion gender gender identity sexual orientation age disability marital status or any other protected characteristic. Beyond recruitment we strive to create an environment where everyone feels respected supported and empowered to bring their authentic selves to work.

We recognise the importance of work-life balance and are open to discussing flexible working arrangements for all roles. If you need reasonable adjustments due to a disability or medical condition during our recruitment process please contact us at quoting the reference number of the role that you are applying for. Your needs will be handled with respect and confidentiality to ensure an inclusive and accessible experience.

#LI-Hybrid

Location:

London

Brand:

Amplifi

Time Type:

Full time

Contract Type:

Permanent

Required Experience:

Manager

The purpose of this role is to lead andmanage the implementation and execution of CRO strategies and the day-to-daycommunication withclients to helpachieve their goals.Job Description:Introduction to thedentsuOptimisation & UX teamWe are part of one of the worlds largest digital-first end to end med...

About Company

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Dentsu is an integrated growth and transformation partner to the world’s leading organizations. Founded in 1901 in Tokyo, Japan, and now present in approximately 120 countries.

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