Analytical Marketing Senior Executive (Temporary)
Job Summary
- Analyze all mass and targeted CRM & marketing activities to assess effectiveness and optimize strategies
- Carry out simulations for both commercial and marketing marketing campaigns and share insights to enhance performance
- Coordinate with global teams to implement machine learning and data science projects locally
- Develop machine learning models to predict customer behavior and support marketing efforts
- Draw insights from commercial and marketing activities to improve campaign dynamics and refine strategies
- Advise on customer segmentation such as RFM and contribute to improving business processes
- Manage dashboards and create new tools to improve the tracking and visibility of KPI
- Provide consultancy to various departments on analytical topics
Qualifications :
- Bachelors or Masters Degree in a related quantitative field
- Preferably 2 years of experience with data analytics data visualization and reporting in a fast paced environment (Retail experience is a plus)
- Proficiency in SQL - able to write structured and efficient queries on large data sets
- Proficiency in BI and data visualization platforms (e.g. Looker Studio) with data platforms like Google BigQuery
- Strong analytical skills with the ability to understand data and identify relationships between data sets
- Excellent command of both written and spoken English
- Advanced proficiency in MS Office
- Excellent communication and storytelling abilities using data
- Organized proactive and focused on achieving success through teamwork
- A genuine interest in digital disciplines and stay up to date on trends.
Additional Information :
Why METRO
Design Your Own Experience: Shape your benefits with our flexible SenSeç program.
More Time to Live Your Life: Enjoy annual leave above legal requirements starting from 19 days.
Your Birthday. Your Rules: Take the day off and celebrate it your way.
Work Smart. Live Better: Hybrid model with remote Fridays 2 weeks per year from anywhere because we believe in real work-life balance not just talking about it.
Arrive with Ease: Benefit from a wide service network for a comfortable commute.
Care That Covers What Matters: Comprehensive private health insurance for you and your spouse and children.
Taste the METRO Difference: Exclusive employee discounts and the chance to experience our own brands and quality products.
Support Beyond Work: Access to psychological financial and nutrition counseling.
Better Together with Our Wellbeing Program: As part of our wellbeing program which provides support across a wide range of areas our employees can benefit from services such as clinical psychology nutrition counseling physiotherapy and financial advisory addition they can participate in online Pilates yoga and cardio classes free of charge.
Stay Active Stay Energized: Access sports and wellness opportunities with Multisport.
More Than Work A Community: Clubs sports teams and social events that bring people together.
Your Voice Matters: Strong feedback culture powered by our Voice It! engagement approach.
Tools to Succeed: We provide the technology and connectivity you need to do your best work.
If youre looking for more than just a job; Your place is ready in Ms World. METRO Türkiyede Kariyer
Remote Work :
No
Employment Type :
Full-time
About Company
METRO is a leading international wholesale company with food and non-food assortments that specialises in serving the needs of hotels, restaurants and caterers (HoReCa) as well as independent traders. Around the world, METRO has 15 million customers who can choose whether to shop in o ... View more