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SOCIAL MEDIA & CONTENT OFFICER

Ubuntu Impact

Job Location:

Dar es Salaam - Tanzania

Monthly Salary: Not provided by the employer

Experience Required: 1-3years

Posted: 12 August 2026 (30+ days ago)

Application Deadline: 9 November 2026

Vacancies: 1 Vacancy

Job Summary

To develop manage and publish engaging digital content that strengthens the companys brand increases audience engagement promotes products and supports sales and marketing objectives across social media and other digital platforms.

Key Responsibilities

A. Social Media Management

Manage the companys social media platforms including Facebook Instagram TikTok LinkedIn and other relevant platforms.

Develop and maintain a monthly social media content calendar.

Create and publish regular relevant and engaging content.

Monitor comments messages mentions and customer interactions and respond professionally.

Grow the companys social media audience and improve engagement.

Monitor social media trends and identify opportunities relevant to the company and its products.

Maintain consistent brand voice messaging and visual identity across all platforms.

B. Content Creation

Create engaging content including graphics captions short videos reels stories product photos and promotional materials.

Develop content that communicates the companys products values mission and activities.

Coordinate photography and video production for products employees events and company activities.

Write clear and persuasive captions product descriptions and promotional messages.

Develop educational content related to nutrition food products healthy eating and the companys mission.

C. Campaigns & Promotions

Support the development and implementation of digital marketing campaigns.

Create social media content for product launches promotions events and special campaigns.

Work closely with the Sales and Marketing teams to develop content that supports sales activities.

Assist in coordinating influencers content creators and other digital partners.

Monitor campaign performance and recommend improvements.

D. Brand Management

Ensure all published content follows the companys brand guidelines.

Maintain consistency in logos colours fonts messaging and overall brand presentation.

Protect and promote the companys reputation across digital platforms.

Identify and report negative or sensitive online comments that may affect the companys reputation.

E. Analytics & Reporting

Track social media performance and prepare monthly reports.

Monitor key metrics such as reach impressions engagement followers clicks leads and conversions.

Analyse content performance and identify what type of content performs best.

Provide recommendations to improve digital engagement and brand visibility.

Maintain records of campaigns content produced and social media performance.

F. Collaboration

Work closely with Marketing Sales Business Development and other departments to gather content and business information.

Coordinate with the Graphic Designer and other creative team members where applicable.

Participate in company events and activities to capture relevant content.

Ensure timely delivery of approved marketing content.

Requirements

Qualifications & Experience

Bachelors Degree or Diploma in Marketing Mass Communication Journalism Digital Marketing Public Relations Media Studies or a related field.

At least 23 years of experience in social media management content creation digital marketing or a related role.

Demonstrated experience managing business social media accounts.

Experience in FMCG food retail or consumer products will be an added advantage.

A portfolio demonstrating previous content creation and social media work is highly desirable.

Required Skills:

Qualifications Bachelors Degree in Marketing Business Administration Communications or a related field. Good knowledge of FMCG marketing principles. Good understanding of digital and social media marketing. Strong communication and presentation skills. Good analytical and reporting skills. Proficiency in Microsoft Office and relevant digital marketing tools. 5. Experience Minimum 23 years of experience in marketing preferably within the FMCG industry. Experience in trade marketing merchandising market research promotions or digital marketing is an added advantage. Experience working with distributors retailers wholesalers or field sales teams is preferred.

Required Education:

Bachelors Degree in Marketing Business Administration Communications or a related knowledge of FMCG marketing understanding of digital and social media communication and presentation analytical and reporting in Microsoft Office and relevant digital marketing tools.

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