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BRAND MANAGER
Job Location:
Job Location:
Dar es Salaam - Tanzania
Monthly Salary:
Not provided by the employer
Monthly Salary:
Experience Required:
5years
Experience Required:
Posted:
10 June 2026 (30+ days ago)
Posted:
Application Deadline:
7 September 2026
Application Deadline:
Vacancies:
1 Vacancy
Vacancies:
Job Summary
KEY RESPONSIBILITIES:
- Brand & Market Strategy
-Develop and execute the national brand and commercial strategy for medium trucks nad pickup segments.
-Position the company as a leading provider of reliable commercial transport solutions in Tanzania
- Conduct market intelligence on competitors pricing customer needs and sector trends.
- Identify growth opportunities across logistics construction mining agriculture and government fleets
2. Sales Leadership & Revenue Growth
- Lead and manage the sales team (sales officer consultants and key accounts executives)
- Drive achievement of monthly quaterly and annual sales targets
- Develop strucrured sales pipelines and performance tracking systems
- Optimize pricing strategies promotions and financing partnerships to improve conversion rate
3. Key Accounts & Institutional Sales
- Manage and grow strategic relationships with government ministries parastatals NGOs and large corporates
- Lead high value negotiations and tender processes for fleet sales
- Build long term partnerships with long term operators logistic companies and contractors
4. Product & Market Development
- Work closely with suppliers and principals to align product offering with market demands
- Provide feedback of product specification configuration and customers requiremnets
- Support porduct launches demonstration road shows and fleet activation events
5. Team leadership and Capability building
- Recruit trainand develop high performance sales team
- Set clear KPIs and conduct regular performance reviews
- Build a strong sales culture focused on accountability customer focus and results
6. Market & Brand Activation
- Oversee execution of marketing campaigns exhibitions and trade fairs
- Ensure consistent brand visibility across all sales channnels and customer touch points
- Collaborate with marketing team to develop sales enablement materials
Requirements
KEY REQUIREMENTS
EXPERIENCE:
- At least 5 years specifically in automativem commercial vehicle trucks pickups or heavy equipment industry
- Proven experience managing sales teams and achieving aggressive revenue targets
- Strong exposure to government tenders and B2B fleet sales
TECHNICAL INDUSTRIAL KNOWLEDGE:
- Deep understanding of commercial vehicle market dynamics in Tanzania and East Africa
- Knowledge of fleet financing licensing structure and asset acquisition models
- Familiarity with OEM distribution models and after sales ecosystem
EDUCATION:
- Bachelors degree in Business Administration Sales & Marketing Automotive Engineering or related field. MBA or post graduate qualification is an added advantage
Required Skills:
KEY REQUIREMENTS EXPERIENCE: - At least 5 years specifically in automativem commercial vehicle trucks pickups or heavy equipment industry - Proven experience managing sales teams and achieving aggressive revenue targets - Strong exposure to government tenders and B2B fleet sales TECHNICAL INDUSTRIAL KNOWLEDGE: - Deep understanding of commercial vehicle market dynamics in Tanzania and East Africa - Knowledge of fleet financing licensing structure and asset acquisition models - Familiarity with OEM distribution models and after sales ecosystem EDUCATION: - Bachelors degree in Business Administration Sales & Marketing Automotive Engineering or related field. MBA or post graduate qualification is an added advantage
