Sales Activation Manager (mfd)
Zürich - Switzerland
Job Summary
- Close cooperation with the DACH Content Manager local marketing and key account managers to ensure the content flow so that every local customer receives the correct and optimized content
- Support and conduct marketing activities in digital communication in collaboration with CH Marketing as well as externally with media and digital agencies
- Activation and control of retail media budget
- Monitoring and Reporting: Monthly KPI analysis (including Google Analytics) and reporting regarding traffic generation and dwell time on our webshops and digital sales partners
- Analyze consumer behavior along the sales funnel to optimize digital campaigns
- Maintain the internal KPI dashboard for digital sales channels (online pure players own brand webshops etc.)
- Degree in Business Administration/Higher Technical Institute with a focus on Digital Marketing / Data Science / Data Analytics
- 3-5 years of professional experience in data analysis and/or content management
- Advantageous: experience in content maintenance and marketing via online pure players such as Galaxus Brack etc.
- Extensive knowledge of digital trends and analytical methods
- Fluent in German & English
- Proactive work style networked thinking and a good sense of digital metrics
- Good user knowledge of analysis tools (e.g. Google Analytics Google Ads etc.)
Required Experience:
Manager
About Company
100 employees
Our global strategy is in line with our historical mission: to facilitate and embellish the daily lives of consumers and contribute to better living, everywhere in the world.We meet this challenge year after year by creating new products and services that help make home life more fulf ... View more