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Organic Social Coordinator, Organic Social Team

H&M Group


Job Location:

Stockholm - Sweden

Monthly Salary: Not provided by the employer
Posted: 24 October 2026 (Yesterday)
Application Deadline: 21 January 2027
Vacancies: 1 Vacancy

Job Summary

At H&M Creative Studios we develop and deliver H&Ms customer-facing brand and content experiences globally. Bringing together strategists creatives designers creators producers and specialists we are responsible for H&Ms global campaigns editorial storytelling creator marketing organic social channels e-commerce content brand design and physical brand experiences. Together we shape how millions of customers discover experience and engage with H&M every day. 

WHAT YOULL DO 
As an Organic Social Coordinator youll be at the heart of our day-to-day social presence making sure our channels run smoothly and that H&M shows up in ways that feel timely relevant and natural to each platform. 

Youll manage scheduling and publishing across assigned organic social channels coordinating closely with channel and content teams to ensure content goes live accurately and at the right moment. Youll also lead daily community management engaging with our audiences and helping create consistent and meaningful interactions around the H&M brand. 

Beyond publishing and community management youll stay close to whats happening within our communities and in culture. Youll monitor conversations audience sentiment and emerging behaviours identifying reactive opportunities and sharing insights that can help our teams create more relevant content. 

Your responsibilities will include: 

  • Coordinating and managing the scheduling and publishing of content across assigned organic social channels. 

  • Ensuring content is published accurately consistently and at the right time. 

  • Leading day-to-day community management and engaging with audiences in a way that reflects H&Ms voice while feeling natural to each platform. 

  • Monitoring conversations audience sentiment and cultural trends both within and beyond H&Ms channels. 

  • Identifying emerging topics behaviours and reactive opportunities while they are still culturally relevant. 

  • Turning recurring audience questions reactions and feedback into useful insights for channel and content teams. 

  • Recognising potentially sensitive issues early and following established escalation and crisis management processes. 

  • Supporting smooth daily operations through clear communication and close coordination with relevant teams. 

WHO YOULL WORK WITH 
Youll work closely with our organic social channel and content teams helping connect publishing community conversations and audience insights with the content we create. 

Youll be part of a collaborative environment where social platforms are not simply publishing channels but spaces to understand our audiences participate in relevant conversations and continuously strengthen how H&M shows up in culture. 

WHO YOU ARE 
Were looking for people with: 

  • 3-5 years experience with hands-on work in social media publishing channel coordination and community management preferably from fashion lifestyle or similar industries. 

  • Strong organisational skills and attention to detail with the ability to manage multiple publishing activities and priorities. 

  • A strong understanding of major social platforms their communities and how audiences behave differently across them. 

  • Good judgement when engaging with audiences and handling potentially sensitive conversations. 

  • An instinct for tone timing and cultural relevance. 

  • The ability to monitor conversations and translate audience feedback into clear useful insights. 

  • Strong communication and collaboration skills. 

  • An interest in fashion and an understanding of fashion communities and culture 

And people who are: 

  • Socially fluent and genuinely curious about online communities and culture. 

  • Proactive and comfortable spotting opportunities rather than simply responding to briefs. 

  • Calm and considered when dealing with sensitive or fast-moving situations. 

  • Highly organised and reliable with a strong sense of ownership. 

  • Curious about audience behaviour and motivated to understand the why behind conversations and reactions. 

  • Collaborative and comfortable working in a fast-moving creative environment 

WHO WE ARE 
H&M Group is a global company of strong fashion brands and ventures. Our goal is to prove that there is no compromise between exceptional design affordable prices and sustainable solutions. We want to liberate fashion for the many and our customers are at the heart of every decision we make. 

We are made up of thousands of passionate and talented colleagues united by our shared culture and values. Together we want to use our power our scale and our knowledge to push the fashion industry towards a more inclusive and sustainable future.  

WHY YOULL LOVE WORKING HERE 
At H&M Group we are proud to be a vibrant and welcoming company. We offer our employees attractive benefits with extensive development opportunities around the globe.  

JOIN US 
Our uniqueness comes from a combination of many things our inclusive and collaborative culture our strong values and opportunities for growth. But most of all its our people who make us who we are. 

Take the next step in your career together with us. The journey starts here. 

We are committed to a recruitment process that is fair equitable and based on competency. We therefore kindly ask you to not attach a cover letter in your application. 

 


Remote Work :

No


Employment Type :

Full-time


About Company

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H&M, as a fashion brand, offers the latest styles and inspirations—from trendy pieces and unique collaborations with designers to wardrobe essentials at affordable prices. Our business concept is to deliver fashion and quality at the best price, sustainably. To learn more about H&M, ... View more

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