Merchandise Manager

• Stockholm
• Hybrid

Haglöfs is the progressive outdoor performance brand from Sweden. Since 1914 weve been drawing outside the lines thinking outside the box and living outside our comfort zones. Join us on our quest to encourage exploration both physically and mentally by embracing the outdoors.

Join Haglöfs Shape our merchandising function

At Haglöfs everything we do starts with our consumers and our passion for the outdoors. We design and deliver premium products that inspire people to experience nature always with responsibility and performance at heart.

We are now looking for a Merchandise Manager to build and lead our global merchandising function based in Stockholm. Our merchandising function is relatively newly established which makes this a dynamic role with real room to shape the way we work and a central position in driving Haglöfs continued progress.

You will take strategic ownership of merchandising across wholesale distribution retail and e-commerce ensuring the right products are in the right channels in the right quantities at the right time always aligned with our financial goals consumer needs and brand direction. You will act as the strategic link between Product Marketing Buy & Supply and Sales.

What you will do

Strategy Planning & Governance

• Lead cross-channel merchandising strategy across wholesale distribution and DTC.

• Decide together with Product and Sales which products should be sold in which channels protecting our brand positioning and ensuring the right offer everywhere.

• Communicate the assortment beliefs for the sales teams direction on styles colors and pricing philosophy in dialogue with Product and Marketing.

• Align financial goals with buying from high-level budgets down to seasonal purchase plans and product forecasts

• Build and continuously improve merchandising ways of working governance and organizational structure.

Insights Data & Tools

• Improve data points KPIs and analytical capabilities and help implement supporting tools.

• Conduct market competitor and category performance analyses to keep our offer relevant and competitive.

Cross-Functional Alignment and Leadership

• Align product planning and development with commercial needs consumer insights and market timing.

• Ensure the seasonal commercial calendar is aligned across Product Marketing Sales and DTC.

• Act as the central point of contact for strategic assortment questions from Heads of Sales Country Managers and the DTC Merchandise Specialist.

• Act as formal manager for the DTC Merchandise Specialist

Financial & Commercial Ownership

• Own the global stock-solving agenda optimize inventory levels freshness and availability across channels and markets including stock moves and rebalancing between warehouses.

• Optimize gross margin across the full product lifecycle from initial pricing and buy through in-season trading and replenishment to markdown timing and end-of-life exit.

• Set the cross-channel markdown and discount strategy balancing sell-through stock turn and margin against global financial targets.

• Drive inventory KPIs weeks of cover stock freshness sell-through and residual