Marketing Automation Specialist to SF Anytime

SF Anytime part of SF Studios is a leading video-on-demand service across the Nordics and Baltics. We offer the worlds largest movie library; over 15000 films and series from the latest Hollywood releases to local Nordic titles. Following the acquisition of Blockbuster Denmark were continuing to grow and integrate our services across markets serving a customer base of 2 million.

Were now making a serious investment in marketing automation: a new best-in-class platform is in place and were building the entire customer lifecycle and growth function around it. We are therefore looking for a Marketing Automation Specialist to join our team!

Responsibilities
Weve put the first stake in the ground and now were looking for someone who genuinely wants to be a part of building this area from the ground up with us. Youll implement a 360 marketing automation engine focused on customer lifecycle and growth work closely with our management team to make it a success. More specifically you will:

• Own and grow our two north-star metrics: reactivation rate and revenue from returning customers.
• Design build and optimize automated lifecycle campaigns across the full customer journey; onboarding retention reactivation and winback.
• Run continuous A/B tests and use the results to sharpen segmentation messaging and timing. Turn customer data into personalized high-performing automations in our new platform.
• Partner closely with tech product data/analytics and content to ship and improve.

Requirements
To succeed in this role we believe you:

• Have 13 years of hands-on experience with marketing automation platforms.
• Have experience in e-commerce or a fast-paced high-sales environment.
• Have experience with and a preference for working with A/B testing to drive data-informed decisions and continuous improvement.
• Are comfortable in an entrepreneurial environment where you take real ownership.
• Are technically capable you learn new systems fast and work confidently across a range of tools and platforms.

In this role we put big effort in finding the right personality. To succeed we believe you are analytical and data-driven and turn insight into action. You are sales and numbers focused and are driven to hit goals and grow the business. You pay close attention to detail knowing that small improvements compound into significant results over time. We also believe you thrive to work hands-on getting into the platform and building automations yourself. Furthermore you are collaborative with a can-do attitude you bring energy and make things happen across teams.

This is a rare opportunity to join a small ambitious commercial team at a pivotal stage. Youll have the mandate to define your own domain direct access to decision-makers and the chance to build and scale growth initiatives where your impact is visible from day one.

Application
Does this sound like the job for you Apply today we look forward to your application!

Due to the summer holiday period we will begin reviewing applications in August.

For questions please turn to EVP & General Manager SF Anytime Katarina Werner (). Kindly note that we do not accept applications sent through email.

SF Studios founded in 1919 is one of the worlds oldest film companies and the leading film studio in the Nordic region. Its business includes production and distribution of feature films and TV series and the streaming platform SF Anytime. SF Studios has its head office in Stockholm Sweden and subsidiaries in Oslo Copenhagen and Helsinki and is part of the leading Nordic media company Bonnier AB.