Community management specialist Nordics

About BYD

Our Purpose is to build a zero-emission future that reconnects humanity with nature. We are looking for talent that connects with this mission and want to create positive impact by joining a diverse and dynamic team.

BYD is a leading high-tech multinational based in Shenzhen China. Operates in four core fields of IT automotive new energy and rail transit and employs over 300000 people worldwide. As a global pioneer in New Energy Solutions BYD is dedicated to building a zero-emission ecosystem.

BYD Europe BV located in Hoofddorp Netherlands. BYD Europe BV offers a full line of BYD electric vehicles including all-electric cars all-electric buses and all-electric forklift trucks.

Below Should Be Changed--

Key Responsibilities

• Community Growth & Engagement

Develop and execute community growth strategies tailored to the Nordics market

Drive user engagement through campaigns discussions and interactive content

Identify and nurture key users (KOLs active contributors brand advocates)

• Content Planning & Management

Plan and publish high-quality localized content (posts topics campaigns)

Moderate user-generated content to ensure quality and compliance

Identify trending topics and align content with user interests

• Campaign & Event Execution

Plan and execute online and offline campaigns (e.g. test drive events meetups)

Collaborate with marketing and after-sales teams to launch engagement initiatives

Support offline activities such as vehicle showcases and community events

• Data & Insights

Monitor community performance metrics (engagement retention growth)

Analyze user behavior and optimize content and operations strategies

Provide regular reports and actionable insights

Skills Qualifications and Experience Required:

• Bachelors degree or above

• 2 years experience in community operations social media or content marketing

• Strong understanding of Nordics digital platforms and user behavior (e.g. Instagram TikTok Facebook)

• Passion for automotive industry (EV knowledge is a plus)

• Excellent English and Swedish / Norwegian / Danish / Finnish communication and copywriting skills

• Strong sense of ownership and execution

• Strong understanding of the Nordics market including local user behavior culture and digital trends

• Proven experience in localized community operations and user engagement strategies

• Competitive remuneration based on performance and experience.

• Opportunities for department and company-wide team building events.

• A chance to contribute to the transition towards zero-emission transportation and the decarbonization of the economy.

Location: Sweden
Type of Employment: Full-time