Social Media Specialist

Were looking for a Social Media Specialist based in Barcelona to take Hevys presence and growth on social media platforms to the next level. This role is for a visionary who enjoys crafting bold strategies cultivating creativity and driving impactful results.

You will own the strategic vision of Social Media and execution ensuring these channels are a key driver of brand love user engagement and business growth. This is a hands-on role that sits at the intersection of creativity and analytics.

You will work closely with our Marketing Manager and report to our Head of Marketing.

What youll do:

• Own and execute Hevys social media strategy across Instagram TikTok and other channels of interest (YouTube Snapchat Reddit).
• Develop and execute an editorial calendar aligned with product and marketing activities to drive brand awareness engagement and conversion
• Create and deliver engaging high quality and on-brand content tailored to our audience.
• Manage day-to-day community interactions.
• Work with the marketing team in coordinating and activating ambassadors campaigns.
• Stay ahead of platform algorithm shifts new features and best practices across all platforms to keep Hevy relevant and top-of-feed.
• Help organize and work on amplifying brand partnerships and events.
• Share results learnings and inspiration regularly with stakeholders.

What were looking for:

• 2 years experience managing and growing social media platforms.
• A proven ability to drive brand awareness engagement and conversions through social media channels.
• Deep understanding of content performance drivers algorithms and best practices.
• Fluent in Gen Z.
• Strategic thinker who can balance big-picture branding with on-the-ground execution.
• Excellent organizational communication and presentation skills.
• You know how to bring ideas to life from concept to camera to final cut.
• Fluent english speaker (other languages are a plus).
• Bonus: experience as a creator or in a social medianative brand.

What success looks like:

• Weekly output of multiple high-quality ready-to-post Instagram and TikTok content.
• Growth in engagement rate and app downloads.
• Regular viral hits that drive engagement and conversions.

What we offer:

• Competitive salary.
• Hybrid remote work model (2-3 days per week in our Barcelona office).
• Fastpaced supportive culture where testing failing and iterating are encouraged.
• Private medical insurance.