Partner Demand Generation & Marketing Manager UKI Market

Hello!

At Factorial we believe our partner ecosystem is one of the biggest drivers of international growth. Thats why were looking for a Partner Demand Generation Manager to build and scale marketing programs that generate pipeline through our partner network across UKI Market.

Your mission is simple: help our partners generate demand create qualified pipeline and accelerate revenue growth. Youll work at the intersection of Partnerships Marketing and Sales enabling our reseller ecosystem with impactful campaigns events content and co-marketing initiatives tailored to the market. This role is perfect for someone who combines strategic thinking with hands-on execution enjoys working across cultures and thrives in fast-paced high-growth environments.

Ready to be part of the challenge

Heads Up: For this role UKI market experience and native-level English proficiency is essential. If you are not a native speaker yet have expert-level command of the language we still encourage you to apply! However direct experience working in SaaS partner/channel marketing targeting the UKI market is a mandatory requirement.

Our Channel team opens doors to new markets by building meaningful partnerships that help us grow together. If you thrive on collaboration and love creating win-win relationships wed love to have you on board.

• Design and execute the partner demand generation strategy for UK Market driving qualified pipeline through indirect channels.
• Plan and manage co-marketing campaigns with strategic partners including events webinars email digital/paid campaigns ABM and local activations.
• Build partner marketing playbooks campaign kits and enablement materials ensuring alignment with brand guidelines and messaging.
• Own Marketing Development Plans (MDPs) with partners including quarterly initiatives budgets pipeline targets and success metrics to drive pipeline growth.
• Collaborate with Partnership Account Executives and Sales teams to align on ICP messaging partner priorities and lead quality.
• Monitor campaign performance across the funnel and optimize initiatives based on data and insights including partner-sourced pipeline and revenue.
• Manage partner marketing budgets timelines and external vendors to ensure successful execution.
• Support partner onboarding and end-to-end funnel performance from awareness to qualified opportunity generation.
• Contribute ideas to improve demand generation processes and scale Factorials partner ecosystem.

What were looking for:

• 35 years of experience in demand generation partner/channel marketing or B2B marketing roles ideally in SaaS.
• Experience running multi-channel marketing campaigns (events email digital ABM partnerships) including indirect sales models such as resellers distributors or referral partners.
• Experience collaborating closely with Sales teams to align on priorities and drive pipeline impact with a commercial mindset focused on revenue not just leads.
• Strong project management and organizational skills; comfortable managing multiple projects across regions simultaneously.
• Data-driven mindset with ability to measure and optimize campaign performance and pipeline KPIs.
• Ability to in fast-paced high-growth environments.
• Proactive hands-on and solution-oriented approach.
• Native-level English proficiency. Other languages are a plus!

Nice to have:

• Experience in B2B SaaS or tech environments (HR Tech a plus).
• Familiarity with HubSpot Salesforce or similar CRM/marketing automation tools.
• Experience managing Partner Marketing Funds (MDFs) or Marketing Development Plans (MDPs).
• Previous customer-facing or commercial experience.
• Strong interpersonal skills and ability to manage external partners.

Factorial bets for potential and growth. We currently evaluate all seniority levels as we believe diversity and collaboration are the key for rocking the world! If you seek a place to demonstrate ownership of your own success but you dont meet every point of this Job Description please apply anyway!

Perks of being part of Factorial

• Alan as private health insurance
• High growth multicultural and friendly environment
• Healthy life with Wellhub (Gyms pools outdoor classes)
• Save expenses with Cobee
• Language classes
• Breakfast in the office and organic fruit
• Food discounts with Nora
• Pet Friendly
• Much more that well spill during the interview process

About Factorial

At Factorial were building the leading AI Business Management Software for companies of all sizes. Our platform centralizes key workflows across HR Finance Talent Operations and IT freeing teams from manual processes so they can focus on what really matters: leading growing and taking care of their over 1500 employees across Europe Asia Africa and America. We are one of Europes fastest-growing SaaS companies proudly headquartered in Barcelona. If youre excited to shape the future of business management technology wed love to meet you.

We believe in diverse talent: we welcome applicants from all backgrounds and strongly encourage people of diverse experiences and identities to apply.

We believe in inclusion: we are committed to equal opportunities and actively promote workplace inclusion of people with disabilities. If you would like to learn more about our inclusive recruitment processes you are welcome to indicate so optionally and we will share additional information with you.

Our values

• We own it: We take responsibility for every project. We make decisions not excuses.
• We learn and teach: Were dedicated to learning something new every day and above all share it.
• We partner: Every decision is a team decision. We trust each other.
• We grow fast: We act fast. We think that the worst mistake is not learning from them.

Want to learn more about us Check our website!

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