Demand Generation Planning Specialist

Support the planning execution and optimization of demand generation activities that create awareness engagement and qualified demand across target segments campaigns and markets.

• Support demand generation campaigns and programs across email web paid media social webinars events and other agreed activation channels.
• Coordinate campaign briefs target audiences content inputs channel plans timelines launch requirements and stakeholder feedback.
• Work with campaign operations marketing automation sales product marketing content creative digital CRM analytics and local market stakeholders to align requirements and responsibilities.
• Support audience building segmentation lead capture nurture flows landing page readiness campaign assets readiness tracking inputs and CRM handover requirements
• Support lead management follow-up coordination campaign performance checks issue tracking and improvement actions across demand generation activities.
• Monitor launch readiness risks dependencies campaign changes stakeholder inputs and operational issue resolution before and after activation.
• Capture campaign learnings sales feedback lead quality signals performance inputs and lessons learned for future demand generation cycles.

• Proven experience in demand generation campaign coordination marketing operations digital marketing or marketing automation gained within a corporate agency or shared services environment. Experience coordinating vendors timelines budgets campaign assets and stakeholders is required.
• Bachelors degree or equivalent qualification in Marketing Digital Marketing Communications Business Administration Project Management or related field preferred. Marketing automation digital marketing or project management certification is an advantage.
• Strong practical experience with demand generation campaign coordination campaign planning marketing automation tactics channel execution and stakeholder management.
• Good understanding of email marketing webinars paid media social campaigns landing pages campaign assets and lead handover processes.
• Ability to coordinate timelines budgets content inputs vendors approvals channel plans campaign assets communications and issue resolution.
• Experience preparing campaign briefs launch checklists channel plans campaign assets post-campaign summaries and lessons learned.
• Strong attention to detail in campaign readiness brand compliance audience data asset accuracy and follow-up tracking.
• Structured way of working with ability to manage multiple campaigns dependencies deadlines stakeholders and vendor questions in parallel.
• Fluent business English required. Additional market languages are an advantage depending on scope.

• Health insurance
• Flexible remuneration (childcare ticket transport ticket restaurant ticket)
• Flexible schedule
• Remote working days

We are at the heart of every place that matters. From automatic doors to cloud-based access management as a leading global provider in the access solutions market for schools banks airports hospitals hotels and many more we enable seamless movement within secure safe and sustainable places. With over 160 years of experience and a focus on excellence and innovation we offer exciting opportunities to grow in an environment where you can make a real impact. At dormakaba you are encouraged to take initiative develop your skills and build your career alongside 16000 experts worldwide who are setting industry standards every day.

Work in a place where you matter apply now!

At dormakaba we are proud to be an equal opportunity employer. We are firmly committed to creating a diverse and inclusive work environment where all individuals are treated with respect and dignity. We actively promote equal employment opportunities.