Content Marketing Spain

Description -

Job Summary
This role is responsible for conducting research on products trends and best practices and managing website content. The role collaborates with campaign managers performs content audits manages agency collaboration and budgets and facilitates communication among teams. Additionally the role tracks content performance ensures legal compliance and independently addresses moderate scope digital content issues while following company policies and procedures.

Responsibilities
Conducts research to gather information about products consumer trends and industry best practices.
Uploads organizes and manages content on the organizations website or content management system.
Collaborates with campaign managers and applies intermediate oversight to editorial or content calendar.
Applies intermediate knowledge to performs content audit to ensure that all content is relevant free of errors well-structured and grammatically correct and maps persona and journey stage.
Manages collaboration with assigned agencies relevant for content creation and assigned budget against expected target.
Facilitates communications between marketing design and product teams to coordinate content efforts and ensure consistency in messaging.
Executes building initiative flow to map out an overview of how the content flows across the total initiative including nurture tools and initiatives.
Tracks the performance of content using analytics tools and supports monitoring of key metrics like website traffic engagement rates and conversion rates.
Ensures that all content complies with legal and regulatory requirements such as copyright and privacy laws.
Works independently on moderate scope digital content related problems applying professional expertise exercising judgment and resolving various issues by following company policies and procedures.

Education & Experience Recommended
Four-year or Graduate Degree in Marketing Business Administration or any other related discipline or commensurate work experience or demonstrated competence.
Typically has 2-4 years of work experience preferably in persona customer journey and editorial content development or a related field or an advanced degree with little or no work experience.

Preferred Certifications
NA

Knowledge & Skills
NA

Cross-Org Skills
Effective Communication
Results Orientation
Learning Agility
Digital Fluency
Customer Centricity

Impact & Scope
Impacts immediate team and acts as an informed team member providing analysis of information and limited project direction input.

Complexity
Responds to routine issues within established guidelines.

Disclaimer
This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties skills responsibilities knowledge etc. These may be subject to change and additional functions may be assigned as needed by management.

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Equal Opportunity Employer (EEO) -

HP Inc. provides equal employment opportunity to all employees and prospective employees without regard to race color religion sex national origin ancestry citizenship sexual orientation age disability or status as a protected veteran marital status familial status physical or mental disability medical condition pregnancy genetic predisposition or carrier status uniformed service status political affiliation or any other characteristic protected by applicable national federal state and local law(s).

Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.

For more information review HPsEEO Policy or read about your rights as an applicant under the law here: Know Your Rights: Workplace Discrimination is Illegal