Business Unit Director – Public Sector, Education & Non-Profit

Job Description:

Omega CRM a Merkle & Dentsu company is a leading consultancy specialized in digital transformation and Customer Experience (CX) solutions. We help top-tier brands educational institutions and public sector organizations innovate accelerate their business strategies and build long-term relationships through advanced technology ecosystems and domain expertise.

As a Business Unit Director for Public Sector Education & Non-Profit you will serve as a strategic executive leader responsible for full P&L management within the assigned Business Unit. This role balances a 360 strategic business vision a strong sales-driven mindset and overall delivery excellenceleading high-performing teams driving business growth managing strategic vendor alliances (e.g. Salesforce) and expanding key accounts across government agencies higher education and non-profit organizations.

• Develop and implement effective sales strategies tailored to the Public Sector Education and Non-Profit industries.

• Collaborate with Senior Managers and Managers within the Business Unit to achieve sales targets.

• Track and follow up on business opportunities reported in the Partner Portal.

• Ensure compliance with agreed objectives and the Omega-client promise.

• Drive upselling and cross-selling initiatives across assigned accounts.

• Participate in Steering Committees for enterprise and key accounts.

• Establish productive and professional relationships with key stakeholders in assigned client accounts.

• Negotiate and close complex agreements with enterprise accounts and public institutions.

• Monitor and analyze performance metrics proactively proposing strategic improvements.

• Prepare monthly quarterly and annual sales forecasts.

• Conduct market research to identify new potential clients and business opportunities within the assigned verticals.

• Manage relationships with software vendors (manufacturers) and represent Omega CRM in relevant industry events and forums.

• Provide timely viable and effective solutions aligned with client needs.

• Partner with Marketing and Product Development departments to ensure Omega brand consistency.

• Stay up to date with new product and service launches ensuring the sales team remains informed.

• Lead full P&L management for the Business Unit ensuring business profitability financial control operational efficiency and margin targets.

• Direct and manage the complete customer lifecycle (Customer Journey Map) from commercial capture and technical presales (public tenders/RFPs solution design estimation and C-Level presentations) to operational delivery and client success.

• Lead mentor and develop cross-functional teams within the Business Unit overseeing career paths resource allocation and team utilization levels.

• Proven Experience: 5 years of proven experience in executive leadership sales management or business unit management roles with 10 years of overall experience within consulting or technology sectors related to the Business Unit.

• Sector Expertise: Deep domain knowledge and a proven track record managing business strategy public procurement processes RFPs/tenders and digital transformation initiatives across Public Sector Education and Non-Profit organizations.

• P&L & Financial Management: Proven track record in full P&L ownership budget control margin optimization and managing business performance metrics.

• Client-Facing & Stakeholder Management: Proven experience in client-facing roles acting as a key point of contact to translate business requirements into viable technical solutions empathetic to client needs and ensuring an optimal commercial value proposition.

• Consulting & Enterprise Accounts Background: Solid background in Business and/or Information Systems Consulting managing and growing key enterprise accounts.

• Ecosystem Expertise: Strong technical background in digital transformation ecosystems Salesforce platforms (Sales Service Marketing Cloud Education Cloud Nonprofit Cloud etc.) and AI integration strategies.

• Educational Background: Bachelors degree in Business Administration Marketing Computer Engineering or a relevant technical/business field.

• Languages: Full professional proficiency in English (C1 level minimum).

• Experience with other Salesforce Clouds or complementary digital ecosystem platforms is highly welcome.

• Proven track record leading and driving complex digital transformation projects in international environments.

• Direct experience managing strategic vendor alliances partner portals and building strong relationships with Salesforce Account Executives (AEs).

#Omega

WHATDOWEOFFER

• Permanentcontract.
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• Flexibleretribution(publictransportticketTicketrestaurtant).
• Healthinsurance.
• Professionaldevelopment:Evolvegrowandgetwhereyouwanttogo.

Aboutus

OmegaCRMaMerkleCompanyisaglobaldigitalcompanyspecialisinginacceleratingtheBusinessExperience(BX)ofourclientsthroughcustomer-centricsolutionstechnologyanddataallenhancedbyAI.

TogetherwithMerkleweformthelargestCustomerExperienceManagement(CXM)agencyinSpainandaspartofthedentsugroupweofferend-to-endsolutionsthatintegratemediacreativitycontenttechnologyandstrategytodeliverrealbusinessimpact.

Withover23yearsofexperienceateamof580professionalsfrom24nationalitiesand2500certificationsOmegaCRMisarecognisedleaderintheSalesforceecosysteminSpain.

WeoperateacrosskeyindustriesincludingRetailHealthcarePharmaRealEstateEducationandNon-ProfitdeliveringomnichannelexperiencesinCustomerServiceeCommerceMarketingandAnalytics.

Clientsatisfactionisatourcore(rating:4.9/5)andwevebeenrecognisedwithawardssuchasSalesforcePartneroftheYearFY23andMostInnovativeProject(Iberia).

AtOmegaCRMwebelieveingrowththroughpeopleguidedbyourvalues:#Talent#Flexibility#Commitmentand##Together.

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