Social Media Manager 19521
Cape Town - South Africa
Job Summary
Schedule: Monday to Friday with at least 4 hours overlap in CET
Salary: $2000 - $2500 USD
Work Setup: Remote
Employment Type: Independent Contractor
A fast-growing company operating across multiple consumer and digital brands focused on building engaging brand experiences and high-performing online communities.
We are looking for a highly creative and performance-driven Social Media Manager to lead the content strategy creation and growth of three distinct brands across Instagram TikTok and LinkedIn.
This is more than a traditional social media role. You will act as both a Content Creator and Social Media Manager owning how each brand is positioned online while driving engagement visibility and business impact. You will work closely with the founder and have strong creative ownership over multiple brand identities.
- Define and evolve the editorial direction tone content formats and posting cadence for each brand
- Build and manage quarterly editorial calendars aligned with campaigns launches and events
- Monitor social trends competitor activity and emerging high-performing content formats
- Create and produce engaging content for Instagram TikTok and LinkedIn including:
- Reels
- Carousels
- Stories
- Static posts
- Write compelling captions hooks CTAs and platform-specific copy
- Coordinate video production with freelancers and creatives
- Perform light video editing when needed
- Collaborate with designers or use tools like Canva/Figma for visual content creation
- Schedule and publish content across all social platforms
- Manage community engagement including comments DMs and partnership opportunities
- Support conversations around launches product drops and events
- Monitor weekly KPIs including reach engagement audience growth and conversion performance
- Prepare monthly performance reports with actionable insights and recommendations
- Conduct A/B testing on formats hooks and posting schedules to improve results
- 3 to 5 years of experience in social media management or content creation within DTC e-commerce media or similar industries
- Proven portfolio showcasing high-performing social content with measurable results
- Strong expertise in Instagram and TikTok
- Experience independently managing social media accounts and content calendars
- Proficient in CapCut Canva and Notion
- Bonus: Figma Premiere Pro Metricool or Later
- Strong storytelling copywriting and creative direction skills
- Ability to manage multiple brand voices without losing consistency
- Business-minded approach with understanding of content performance and conversions
- Highly autonomous and proactive
- Native or bilingual French writing skills with strong understanding of tone vocabulary and cultural nuances
- Experience working with e-commerce brands generating 1M revenue
- Personal social media presence or active online community
- Advanced video shooting and editing skills
- Basic understanding of paid social campaigns and Meta Ads integration
Required Experience:
Manager
About Company
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