Mid-Copywriter

Established in 2004 OLIVER is the worlds first and only specialist in designing building and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40 countries and counting. Our unique model drives creativity and efficiency allowing us to deliver tailored solutions that resonate deeply with audiences.

As a part of The Brandtech Group were at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency spark creativity and drive insightful decision-making empowering our teams to produce innovative and impactful results.

Role: Mid-Copywriter

Location: Durban South Africa

About the role:

The Copywriter will need to develop compelling engaging and brand-aligned content across a variety of marketing and communication channels. They should be experts in storytelling and writing for a digital audience. As a Copywriter youll work closely with designers strategists and client teams to produce content across a wide range of formats and platforms. Youll take briefs from ambiguous to articulate translating complex ideas into copy that serves both the audience and the brand. This is a mid-level role for someone who works with confidence and independence brings creative rigour to every project and thrives in a collaborative studio environment.

What you will be doing:

• Write clear persuasive and brand-aligned copy across digital and print including websites blogs social media email campaigns advertising brochures and presentations.
• Interpret client and creative briefs and develop copy solutions that meet brand campaign and audience objectives.
• Collaborate with designers strategists and client stakeholders to develop integrated campaigns from ideation through to delivery.
• Ensure all content is consistent with the clients brand voice tone and messaging guidelines across every channel.
• Edit proofread and refine copy to uphold accuracy quality and brand consistency.
• Contribute ideas and creative thinking during briefings brainstorms and campaign development sessions.
• Apply SEO best practices where relevant to improve content visibility and performance.
• Present copy concepts and rationale clearly to internal teams and client stakeholders.
• Manage multiple projects simultaneously maintaining quality and meeting agreed deadlines.
• Handle client and internal information with discretion and professionalism at all times.

What you need to be great in this role:

• A strong portfolio demonstrating range across digital and print copywriting ideally including social email web and advertising formats.
• 4 years writing in a creative environment
• Proven ability to translate complex or diverse source material into content that engages and resonates with target audiences.
• Solid understanding of digital channels and the creative requirements of each.
• Excellent writing editing and proofreading skills with a sharp eye for detail and consistency.
• Experience working independently from briefs as well as collaborating within a wider creative team.
• Ability to manage multiple projects in a busy studio environment without compromising quality or deadlines.
• Confidence presenting copy and creative rationale to client and internal stakeholders.
• Proficiency with Gen AI tools relevant to copywriting to support output quality and efficiency.
• Experience building personal AI-assisted workflows to improve research ideation or drafting.
• Agentic approach to creative problem-solving being able to break down complex briefs into manageable steps and deliver with focus.
• Ability to critically evaluate AI-generated content and apply editorial judgement to ensure brand and quality standards are upheld.

Req ID: 18422

#LI-AB1 #LI-MidSenior #LI-Hybrid

Our values shape everything we do:

BeAmbitiousto succeed

BeImaginativeto push the boundaries of whats possible

BeInspirationalto do groundbreaking work

Bealways learningand listening to understand

BeResults-focused to exceed expectations

Be actively pro-inclusive and anti-racist across our community clients and creations

OLIVER a part of the Brandtech Group is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential and individual differences are valued and respected. All applicants shall be considered for employment without regard to race ethnicity religion gender sexual orientation gender identity age neurodivergence disability status or any other characteristic protected by local laws.

OLIVER has set ambitious environmental goals around sustainability with science-based emissions reduction targets. Collectively we work towards our missionembedding sustainability into every department and through every stage of the project lifecycle.