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Meta Media Buyer SaaS

Whistle


Job Location:

Durban - South Africa

Monthly Salary: Not provided by the employer
Posted: 13 October 2026 (12 days ago)
Application Deadline: 10 January 2027
Vacancies: 1 Vacancy

Job Summary

About the Role:

We are seeking a results-driven Meta Media Buyer to lead manage and optimize our clients paid advertising campaigns across Meta platforms (Facebook & Instagram). In this role you will sit at the intersection of media buying strategy campaign performance analysis and end-to-end creative production. You will be directly responsible for driving high-quality lead generation campaigns for US service businesses systematically testing ad creative and maintaining scalable cost-per-lead targets.

What Youll be Doing:

  • Campaign Architecture & Setup: Build manage and scale lead generation ad campaigns within Meta Ads Manager ensuring optimal structure tracking setup and audience targeting.
  • Creative Strategy & Content Creation: Develop campaign hooks copy and visual creative using design and video editing tools such as Canva and CapCut.
  • Performance Optimization: Continuously monitor and optimize active ad sets budget allocation bid strategies and audience targeting to achieve client CPA and CPL benchmarks.
  • A/B Testing & Analysis: Design and execute continuous creative testing roadmaps (hooks formats visuals CTAs) to prevent creative fatigue and lower acquisition costs.
  • Data Monitoring & Reporting: Track key performance indicators (CPL CPA CTR ROAS Thumb-stop Rate) and deliver actionable performance updates and optimization insights.

What Were Looking For:

  • Experience: 3 to 5 years of proven hands-on experience setting up managing and scaling ad spend on Meta Ads Manager.
  • Lead Generation Expertise: Strong background running successful lead generation campaigns specifically tailored for service-based businesses in the US market.
  • Creative Tools & Production: Proficiency in designing and editing ad creative using tools like Canva and CapCut.
  • Analytical Mindset: Ability to interpret campaign metrics troubleshoot underperforming ad sets and translate data into tactical creative and campaign adjustments.

You are welcome to have a look at our website for more information about Whistle: