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Growth Marketer |

Somewhere


Job Location:

Cape Town - South Africa

Yearly Salary: ZAR 20000 - 80000
Posted: 2 October 2026 (4 days ago)
Application Deadline: 30 December 2026
Vacancies: 1 Vacancy

Job Summary

Position:Growth Marketer (Brand & Character-Led)

Location: Remote: SA/LatAm/PH

Work Schedule: Team Overlap Window: MondaysWednesdays 7:00 AM 9:00 AM EST (2:00 PM 4:00 PM EET); Thursdays & Fridays 7:00 AM 10:00 AM EST (2:00 PM 5:00 PM EET).

Salary:Market Related

Part Time: 20 hours per week
Contract Duration: 6 months

About The Company

We are an AI-powered behavioral transformation system for women entrepreneurs earning $20K$80K/year. A personal AI mentor supported by a team of specialized AI agents works with each client continuously to identify and interrupt the behavioral patterns that hold back their revenue growth.

Our primary brand presence is fronted by Elena our AI brand character. Elena embodies the woman our target audience aspires to become: grounded self-assured and financially confident. Supported by real human leadership and vision behind the scenes Elena is the face and voice our community connects with daily.

Position Overview

  • Role Type: Part-Time (approx. 20 hours per week)
  • Location / Schedule: Remote (U.S. Time Zone overlap required)
  • Working Hours: Day-to-day execution aligns with U.S. market rhythms (Eastern Time).
  • Team Overlap Window: MondaysWednesdays 7:00 AM 9:00 AM EST (2:00 PM 4:00 PM EET); Thursdays & Fridays 7:00 AM 10:00 AM EST (2:00 PM 5:00 PM EET).

We are looking for an AI-Native Growth Marketer to own the day-to-day execution and organic growth of Revenue Identity through Elenas brand persona. This is a hands-on execution rolenot an advisory position. You will own the daily management content deployment and organic engagement across Elenas social platforms (Instagram LinkedIn KIT Creator Profile and Web).

You will operate an established AI content creation stack (Notion n8n Claude HeyGen) to maintain consistent authentic daily interactions build genuine trust with our audience and drive conversions to paid subscriptions and trial sign-ups.

Key Responsibilities (Ownership & Execution)

  • Brand Persona Execution: Manage and publish content daily as Elena across Instagram LinkedIn KIT and other core channels maintaining a warm authentic and financially confident voice.
  • Organic Community Engagement: Proactively engage in daily non-scripted genuine conversations with target audience members through DMs comments and outreach to build trust and brand affinity.
  • AI Tool System Operations: Operate and direct our AI-assisted workflow system (Notion n8n Claude HeyGen) to efficiently produce schedule and optimize daily content assets.
  • Creator Collaborations: Proactively identify and establish organic collaboration opportunities with other creators and brand-led communities in the womens entrepreneurship space.
  • Funnel & Trial Conversion: Guide engaged community members from organic interactions toward trying the Revenue Identity Mentor and converting them into paying subscribers.
  • Data-Driven Feedback: Track content performance and conversation metrics delivering monthly actionable insights on what drives paid conversions to optimize our organic funnel.

Qualifications & Requirements

  • 3 years B2C & Subscription Experience: Proven track record in B2C subscription models info-products or community-based digital businesses (experience targeting U.S. women entrepreneurs highly preferred).
  • Character/Brand-Led Experience: Experience running growing or engaging audiences through brand-led or character-led social media accounts (rather than pure founder-led or corporate pages).
  • AI-Native Workflow Proficiency (Required): Hands-on experience using AI tools and automation systems (e.g. Claude ChatGPT HeyGen Notion AI n8n) to direct content creation and optimize workflows.
  • Organic-First Growth Track Record: Deep expertise in organic social growth community building and 1-to-1 social selling via authentic engagement (DMs comments community discussions).
  • Execution Focus: A high-ownership mindset. You take full responsibility for daily execution and keeping channel activity consistent and punctual without relying on constant direction.
  • U.S. Market Alignment: Native or near-native English fluency with a deep understanding of U.S. cultural nuances tone and active posting windows (U.S. Eastern Time alignment).

What Success Looks Like in This Role

  • Subscriber Growth: A steady growing flow of new paying subscribers driven through organic channels.
  • Publishing Consistency: Elena shows up every single day in her true voice across targeted channels according to schedule.
  • High-Value Conversations: Daily 1-on-1 non-scripted interactions via DMs and comments that foster genuine trust and interest.
  • Mentor Trial Conversions: Consistent transition of community members from casual interactions to trying the Revenue Identity Mentor.
  • Data Transparency: Clear monthly reports connecting specific content themes and conversation strategies directly to trials and paid subscriptions.
  • Inbound Brand Trust: Growing inbound inquiries DMs and organic collaboration requests from creators and target market members.

About Company

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Somewhere, formerly Support Shepherd. We find you amazing employees who cost 80% less than US equivalents, backed by our 6-month Perfect Hire Guarantee.

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