Fractional Chief Marketing Officer
Job Location:
Johannesburg - South Africa
Monthly Salary:
Posted:
Application Deadline:
Vacancies:
Department:
Job Summary
About CloudSmiths
At CloudSmiths no one does cloud like we do. We are a leading cloud consultancy helping enterprises transform innovate and scale. We are looking for an ambitious Fractional CMO to sharpen our brand positioning fuel our growth engine and elevate our presence across target markets.
The Opportunity
As our Fractional CMO you will own the overarching marketing vision and strategy for CloudSmiths. You wont just keep the wheels turningyoull architect high-impact demand gen strategies solidify our brand identity and partner directly with our CEO and Exco to turn marketing into a predictable revenue driver.
What Youll Own
- Strategic Growth: Build and execute an agile high-growth B2B marketing roadmap tied directly to revenue goals.
- Brand & Positioning: Refine CloudSmiths value proposition brand narrative and market differentiation across all channels.
- Demand Generation: Oversee digital marketing ABM campaigns and content strategies to deliver high-converting pipeline (MQLs to SQLs).
- Executive Advisory: Serve as the strategic marketing authority to the Exco leveraging data and market insights to guide strategy.
- Thought Leadership & Events: Drive modern content PR and event initiatives (webinars roundtables) that showcase our cloud expertise.
What You Bring
- Proven Executive Leadership: Extensive experience as a CMO VP or Fractional Head of Marketing within B2B SaaS cloud or enterprise tech services.
- Growth Mindset: Strong expertise in modern B2B tech marketing performance media ABM and modern marketing stacks (HubSpot Salesforce GA4).
- Commercial Acumen: Ability to connect creative marketing outputs directly to CAC ROMI and pipeline creation.
- Communication Mastery: Exceptional storytelling and executive presentation skills.
Key Metrics for Success
- Pipeline growth and marketing-influenced revenue
- MQL-to-SQL conversion efficiency and CAC optimization
- Brand share-of-voice and digital audience engagement
- Campaign and initiative ROMI
Required Experience:
Chief
About Company
CloudSmiths is a tech consultancy with a special focus on data analytics, machine learning, cloud infrastructure and business reporting. We are the largest Salesforce integrator in Africa and specialised Google Cloud, Microsoft Azure and AWS partners.
