Sales and Marketing
Job Summary
The Sales and Marketing Officer is responsible for promoting the organizations products and services generating leads increasing sales strengthening customer relationships and supporting business growth initiatives. The role involves implementing marketing campaigns identifying business opportunities engaging clients and supporting brand visibility across digital and physical platforms.
The successful candidate will contribute to expanding the organizations market presence improving customer engagement and achieving sales and marketing targets.
Key Responsibilities
Sales & Business Development
Identify and pursue new business and sales opportunities.
Build and maintain strong relationships with clients partners and stakeholders.
Conduct client outreach follow-ups and customer engagement activities.
Prepare quotations proposals and sales presentations.
Achieve monthly and quarterly sales targets.
Support customer retention and relationship management initiatives.
Conduct market visits and client meetings when required.
Marketing & Promotion
Assist in developing and implementing marketing strategies and campaigns.
Promote the organizations services through online and offline channels.
Support social media marketing and digital campaigns.
Create marketing content including flyers brochures posts and promotional materials.
Coordinate branding events exhibitions and awareness activities.
Monitor market trends competitors and customer needs.
Customer Service & Communication
Respond to customer inquiries professionally and promptly.
Maintain customer databases and communication records.
Support customer satisfaction and feedback collection activities.
Represent the organization professionally during meetings and events.
Reporting & Performance Tracking
Prepare weekly and monthly sales and marketing reports.
Track leads conversions customer engagement and campaign performance.
Maintain accurate records of sales activities and customer interactions.
Qualifications & Requirements
Bachelors Degree in Marketing Business Administration Sales Communications or a related field.
Minimum of 2 years of relevant experience in sales marketing or business development.
Strong communication negotiation and interpersonal skills.
Experience in digital marketing and social media management is an added advantage.
Good understanding of sales techniques and customer engagement.
Proficiency in Microsoft Office and online communication tools.
Ability to work independently and achieve targets.
Preferred Skills
Experience in recruitment education training consultancy or service-based industries.
Graphic design and content creation skills are an added advantage.
Knowledge of customer relationship management systems.
Ability to manage multiple tasks in fast-paced environments.
Key Competencies
Communication and presentation skills
Sales and negotiation skills
Creativity and innovation
Customer-focused mindset
Teamwork and collaboration
Problem-solving and initiative
Time management and organization
Application Process
Interested candidates should submit:
Updated CV/Resume
Cover Letter
Academic Certificates
Relevant Supporting Documents
Contact details of at least two professional referees