Marketing Communication Intern
Job Summary
Purpose:
The intern will support the Beauty and Personal Care marketing and business team in creating establishing and managing social media and digital marketing campaigns in APAC. This role is ideal for a candidate with marketing communications interest and a basic science background who can translate technical product benefits into engaging digital content support content creator collaborations increase viewership grow followers strengthen customer engagement and support conversion of products to sales opportunities.
Responsibilities / Accountabilities:
- Develop and support social media content calendars for key product campaigns including posts short videos campaign captions visuals briefs and customer-facing digital assets.
- Translate science-based product benefits claims and application stories into simple engaging and customer-friendly marketing communications.
- Support the planning launch and ongoing management of digital campaigns across relevant social media and digital platforms to increase viewership followers engagement and qualified customer interest.
- Track campaign performance metrics such as reach impressions engagement rate follower growth click-through rate leads generated and product interest and prepare concise performance summaries.
- Work with marketing technical and commercial teams to develop content that supports product positioning customer education sales conversations and new product promotion.
- Assist in creating digital marketing materials such as product teasers campaign one-pagers customer newsletters webinar promotions and event-related communications.
- Support content creator and influencer collaborations including identifying relevant creators coordinating content briefs managing timelines reviewing deliverables and tracking campaign impact on engagement and lead generation.
- Monitor beauty personal care ingredient and social media trends to identify content ideas campaign themes and opportunities to strengthen customer engagement.
- Support lead follow-up tracking by coordinating with sales and marketing teams to connect campaign engagement with customer interest and potential sales opportunities.
Requirements Education Experience Skills:
- Currently pursuing a degree in Marketing Communications Life Sciences Chemistry Cosmetic Science Biotechnology or a related discipline.
- Interest in beauty personal care ingredients science communication digital marketing and social media engagement.
- Strong written and verbal communication skills with the ability to simplify technical information into clear and engaging content.
- Basic understanding of social media platforms digital campaigns content planning and audience engagement.
- Basic awareness of content creator influencer or KOL collaboration workflows is an advantage including outreach briefing content review and campaign tracking.
- Comfortable working with Microsoft Office applications especially PowerPoint Excel Word and Outlook; experience with Canva or basic content design tools is an advantage.
- Analytical mindset with the ability to review campaign performance data and summarize key insights.
- Creative proactive detail-oriented and able to manage multiple tasks with guidance from the marketing & business team.
- Collaborative team player who is eager to learn how marketing communications can support customer engagement and business growth.
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Required Experience:
Intern
About Company
As a leader in specialty chemicals, Lubrizol's mission is to be an essential ingredient in our customers' success. We are a market-driven, specialty chemical company with innovative technologies that include lubricant additives for engine oils and driveline fluids, industrial lubrica ... View more