Export Sales Partner Representative Rwanda
Monthly Salary:
Not provided by the employer
Experience Required:
5-7years
Posted:
24 May 2026 (30+ days ago)
Application Deadline:
21 August 2026
Vacancies:
1 Vacancy
Job Summary
Job Title: Export Sales Partner Representative - Rwanda
Location: Rwanda
Reporting to: Head of Exports
Note: This position is open to Rwandan nationals only.
Role Summary
We are looking for highly execution-driven Export Sales Partner Representative to lead market execution and commercial growth within Rwanda.
The role is responsible for driving sales performance distributor management route-to-market execution market development and brand visibility across all channels within the assigned country. The Export Sales Partner Representative will act as our clients commercial lead on the ground ensuring sustainable growth operational discipline and zero financial exposure within the market.
This role requires a strong FMCG commercial professional with hands-on market execution capability distributor management expertise and the ability to drive growth in highly competitive markets.
Key Responsibilities
1. Sales & Commercial Delivery
Deliver and exceed monthly quarterly and annual sales targets.
Drive daily market execution and sales performance tracking.
Identify sales gaps and implement corrective action plans.
Support achievement of volume value and profitability targets.
2. Route-to-Market (RTM) & Market Coverage
Develop and optimize route plans coverage models and market beats.
Ensure full market coverage across assigned territories and identify white-space opportunities.
Monitor route productivity including calls strike rates and drop sizes.
Strengthen execution standards across all trade channels.
3. Distributor Management
Manage distributor performance on sales stock holding collections coverage and
execution.
Ensure distributor compliance with agreed KPIs and service levels.
Support onboarding capability development replacement and performance management of distributors where necessary.
Monitor distributor financial exposure and operational risks.
4. Direct Sales & Order Management
Collect and process orders directly and through distributor teams.
Ensure timely order execution and stock replenishment.
Eliminate business losses arising from execution inefficiencies or supply gaps.
5. Channel & Customer Management
Drive execution across General Trade Wholesale Modern Trade HORECA and Key
Accounts.
Ensure product availability pricing compliance visibility and customer service standards across channels.
Build strong relationships with customers and trade partners within the market.
6. Brand Visibility & Merchandising
Ensure excellent in-market execution shelf placement displays and POSM utilization.
Drive visibility and market share growth for our client brands.
Supervise merchandisers and monitor execution quality and productivity.
7. Pricing & Market Intelligence
Monitor competitor pricing activities product launches and market trends.
Provide real-time market intelligence and pricing updates.
Recommend commercial interventions to strengthen competitiveness and market
penetration.
8. Marketing Activations & Promotions
Execute trade activations promotions wet sampling and visibility campaigns.
Coordinate with Marketing teams to ensure strong execution of campaigns.
Monitor and report on promotion ROI and effectiveness.
9. Collections & Financial Discipline
Ensure 100% compliance on collections and payment controls.
Maintain zero tolerance for payment delays bad debts or financial losses.
Monitor distributor credit exposure and escalate risks proactively.
10. Compliance & Reporting
Ensure compliance with local regulatory statutory and business requirements.
Maintain accurate market documentation and reporting.
Submit daily weekly and monthly reports covering sales distributors market intelligence and execution updates.
Requirements
Ideal Candidate Profile
a) Education
Bachelors degree in Business Marketing Sales or related field (mandatory).
MBA is an added advantage.
b) Experience
58 years experience in FMCG sales and market execution.
Strong experience managing distributors and route-to-market operations.
Proven experience driving sales growth within East African markets.
Strong understanding of traditional trade and emerging modern trade dynamics.
c) Skills & Competencies
Strong commercial and execution capability.
Deep understanding of FMCG route-to-market models.
Excellent negotiation and relationship management skills.
Strong analytical and problem-solving ability.
High ownership mindset and accountability.
Ability to work independently within fast-paced markets.
d) What Success Looks Like
Consistent achievement of sales and volume growth targets.
Strong distributor performance and market coverage.
Improved brand visibility and execution standards across channels.
Strong collection compliance with minimal financial exposure.
Effective market intelligence driving commercial decisions.
Sustainable growth and expansion within the assigned country.
Required Education:
b) Experience 58 years experience in FMCG sales and market execution. Strong experience managing distributors and route-to-market operations. Proven experience driving sales growth within East African markets. Strong understanding of traditional trade and emerging modern trade dynamics.