HoReCa & Off-Trade Sales Representative

HoReCa & Off-Trade Sales Representative

Department: Sales

Reports To: Regional Sales Manager

Key Responsibilities

• Drive sales and distribution of the Pernod Ricard portfolio across HoReCa (restaurants bars hotels and cafés) and Off-Trade channels (modern and traditional trade).

• Build and develop strong relationships with existing and prospective customers within the assigned territory.

• Identify new business opportunities and actively acquire new customers.

• Deliver sales distribution and visibility objectives in line with company strategy and priorities.

• Execute promotional and trade marketing activities and ensure excellent in-store execution.

• Monitor product availability shelf positioning and planogram compliance in the Off-Trade channel.

• Collaborate with distributors merchandisers and internal stakeholders to drive business performance.

• Analyze market trends customer needs and competitor activities to identify growth opportunities.

• Manage promotional budgets and monitor commercial agreements with HoReCa customers.

• Report sales activities market insights and performance using company tools and systems.

What We Expect

• Minimum 3 years of field sales experience preferably within FMCG beverages or spirits.

• Experience working with HoReCa customers and/or modern and traditional trade accounts.

• Strong relationship-building and negotiation skills.

• Results-oriented mindset with a proven ability to achieve sales targets.

• Excellent organizational skills self-motivation and proactive approach.

• Ability to analyze data and translate insights into business actions.

• Strong communication skills and customer focus.

• Good knowledge of Microsoft Office applications.

• Valid Category B driving license and willingness to travel across the assigned territory.

• English language skills will be considered an advantage.

What We Offer

• The opportunity to work with iconic premium brands within a global industry leader.

• An independent and impactful role with responsibility for developing business in your territory.

• A collaborative and people-oriented company culture.

• Professional development and career growth opportunities in an international environment.

• Company car laptop and mobile phone.

• Competitive compensation package including performance-based incentives and employee benefits.

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