Brand Manager
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Job Summary
Brand Manager
Job Summary
We are seeking an experienced and creative Brand Manager to develop manage and strengthen the company’s brand identity across all channels. The role involves planning and executing brand strategies marketing campaigns and ensuring consistent brand messaging to drive awareness engagement and sales growth.
Key Responsibilities
- Develop and implement brand strategies aligned with business goals
- Manage brand positioning identity and guidelines across all platforms
- Plan and execute marketing and promotional campaigns (online & offline)
- Monitor brand performance market trends and competitor activities
- Coordinate with sales design digital and external agencies
- Manage product launches campaigns and brand activations
- Ensure consistency in communication packaging advertising and visual identity
- Analyze campaign results and prepare performance reports
- Manage brand budgets and ensure cost-effective marketing activities
Requirements & Qualifications
- Bachelor’s degree in Marketing Business Administration or related field
- Proven experience as a Brand Manager or similar role
- Strong understanding of branding marketing and consumer behavior
- Excellent communication presentation and leadership skills
- Experience in digital marketing and social media branding
- Analytical mindset with ability to interpret data and insights
- Ability to manage multiple projects and meet deadlines
Preferred Skills (Added Advantage)
- Experience in retail / luxury / FMCG sector
- Knowledge of GCC or Middle East market
- Agency coordination and vendor management experience
