YouTube Content Strategist (Travel)
Davao - Philippines
Job Summary
Were looking for a YouTube Content Strategist who can turn luxury travel destination weddings celebrations and hospitality topics into engaging content that educates inspires builds trust and drives action.
You understand what captures attention on YouTube and can take content from insight and concept through scripting production direction optimization and performance analysis.
This role requires a strong understanding of audience psychology storytelling channel growth and YouTube best practicesparticularly for aspirational high-intent audiences planning luxury travel experiences destination weddings and milestone celebrations.
Develop YouTube content strategies aligned with business audience growth and revenue objectives
Build content pillars around destination weddings luxury travel wedding planning venues resorts honeymoon experiences industry insights supplier spotlights real weddings and celebration trends
Identify content opportunities based on audience behavior travel trends wedding trends seasonal demand and business priorities
Script and structure videos with strong hooks compelling storytelling and high audience retention
Transform complex wedding planning travel venue selection and luxury hospitality topics into engaging and accessible content
Collaborate with marketing sales event travel and industry experts to develop video concepts and narratives
Create content that inspires action from couples travelers venues suppliers and industry professionals
Optimize titles thumbnails metadata playlists and SEO
Improve discoverability watch time click-through rates subscriber growth and audience engagement
Apply YouTube best practices to maximize channel growth authority and commercial impact
Identify opportunities to convert viewers into leads inquiries event attendees members or customers
Monitor channel analytics including retention CTR search traffic audience behavior and conversion signals
Use performance data to refine content strategy formats publishing cadence and creative direction
Stay informed on YouTube trends platform updates luxury travel trends destination wedding trends and developments within the hospitality industry
Continuously test new content formats storytelling approaches and growth opportunities
35 years of experience in YouTube content strategy channel management content creation or video production
Strong experience producing educational lifestyle travel hospitality wedding luxury or founder-led content
Skilled in scripting storytelling and structuring long-form and short-form YouTube content
Strong understanding of audience growth content monetization lead generation and conversion-focused content strategies
Proficiency with Adobe Premiere Pro Final Cut Pro DaVinci Resolve or CapCut
Experience using YouTube Analytics VidIQ TubeBuddy Google Trends and related optimization tools
Strong communication and collaboration skills
Experience working with luxury brands hospitality tourism weddings events or travel businesses is highly desirable