Social Media Manager and Content Creator

Symbos is partnering with a growing beauty and personal care business to find a creative commercially minded social media professional who can turn strong brand storytelling into measurable business growth. This opportunity is ideal for someone who enjoys building brand presence creating engaging content and using digital marketing to drive real outcomes.

Our client is a beauty and hair removal business focused on growing its digital presence attracting new clients and strengthening loyalty with existing customers. The team works closely with in-salon staff and uses high-quality social media content to promote services support bookings and build community engagement.

We are looking for a Social Media Manager & Content Creator to own and execute the businesss end-to-end social media and digital marketing strategy across Instagram Facebook TikTok Google and email marketing.

This remote role is responsible for planning creating scheduling publishing optimising and reporting on digital campaigns that increase brand awareness client acquisition engagement bookings and revenue growth.

• Full ownership of the social media workflow from strategy and planning through to publishing reporting and optimisation.
• A hands-on creative role spanning Reels TikToks Stories static posts captions campaign ideas and content briefs.
• A commercially focused opportunity where content performance connects directly to bookings retention retail sales website traffic and return on advertising spend.
• Remote work arrangement with the flexibility to manage activity independently while staying closely aligned with the business owner and salon team.

• Develop and execute a comprehensive social media and digital marketing strategy aligned with business goals.
• Plan and maintain structured monthly content calendars across key digital platforms.
• Identify opportunities for seasonal campaigns promotions and growth initiatives.
• Create content briefs for in-salon staff to capture high-quality photo and video content.
• Develop engaging content including Reels TikToks Stories static posts educational content promotional content and entertaining brand-led content.
• Write compelling captions and clear calls-to-action that support brand messaging and conversion goals.
• Ensure content reflects the brands tone style and aesthetic.
• Coordinate staff and client content with appropriate consent.
• Develop and manage email marketing campaigns for existing clients.
• Execute paid social media campaigns aligned with marketing objectives.
• Manage promotional campaigns designed to drive bookings retention and retail sales.
• Monitor and engage with the online community through comments messages and reviews.
• Build relationships with influencers and brand ambassadors where relevant.
• Track performance metrics interpret campaign data and optimise activity based on insights.
• Deliver monthly reporting on engagement growth bookings ROI ROAS website traffic and agreed marketing targets.

• Proven experience managing social media accounts for a business or brand.
• Demonstrated success creating engaging high-performing social content.
• Experience running Meta advertising campaigns and optimising paid social activity.
• Strong understanding of Instagram Facebook TikTok Google social media trends and digital advertising principles.
• Strong content creation and visual storytelling skills.
• Proficiency in Canva or similar design and editing tools.
• Excellent copywriting and communication skills.
• Strong analytical ability with confidence interpreting data and turning insights into action.
• High level of organisation time management and attention to detail.
• Ability to work autonomously while staying aligned with business priorities and brand direction.

• Experience in the beauty aesthetics lifestyle or service-based industry.
• Experience developing campaigns that drive bookings customer retention and retail sales.
• Experience building relationships with influencers or brand ambassadors.
• Experience coordinating staff or client-generated content with appropriate consent.
• Exposure to email marketing campaigns and broader digital growth initiatives.

This role suits someone who is self-motivated proactive highly creative organised detail-focused commercially minded and results-driven.

You will thrive if you are confident working independently comfortable managing multiple priorities and motivated by the opportunity to help a beauty and hair removal brand grow its visibility bookings and loyal client community.

To apply please submit your CV portfolio or social media examples and a short note outlining your experience managing social media for a business or brand.

Please include examples of content campaigns or accounts you have managed particularly where your work contributed to engagement bookings revenue growth or brand awareness.